Geoffrey Lusty
Senior Director, Business Development at UnisLink | Emerald Isle, North Carolina, United States
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Geoffrey Lusty serves as the Regional Director at UnisLink, where he leverages over 25 years of extensive experience in sales and marketing to drive innovative solutions for independent physician practices. At UnisLink, a leader in revenue cycle intelligence, Geoffrey plays a pivotal role in integrating advanced technology and streamlined processes to enhance the financial health of healthcare providers. His expertise in strategic planning and product management enables him to lead key projects that not only optimize medical billing but also empower practices to capture the full revenue they deserve for their services.
Under Geoffrey's leadership, UnisLink has developed a high-touch approach that distinguishes it from traditional billing services. He is instrumental in fostering a culture of collaboration and excellence within his team, ensuring that every member is aligned with the company’s mission to simplify revenue cycle management. His entrepreneurial background enriches his strategic insights, allowing him to identify emerging trends and opportunities within the healthcare landscape, which he translates into actionable strategies.
Geoffrey’s proficiency in Salesforce.com and analytics further enhances his ability to drive performance metrics that matter, ensuring that UnisLink remains at the forefront of the industry. His commitment to brand development and practice management has not only strengthened UnisLink’s market position but also solidified its reputation as a trusted partner for healthcare providers. As he continues to navigate the complexities of the healthcare technology sector, Geoffrey Lusty remains dedicated to delivering exceptional value and innovative solutions that meet the evolving needs of independent practices.
Senior Director, Business Development at UnisLink in July 2024 to Present
Regional Director at UnisLink in June 2023 to July 2024
President & CEO at Healthcare Support Technologies, Inc. in January 2021 to June 2023
Co-Owner and Vice President at Healthcare Support Technologies, Inc. in August 2007 to January 2021
Director of Marketing at ComponentOne in December 2004 to July 2007
Marketing Manager at ComponentOne in June 1999 to December 2004
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Strategic Planning
Lead Generation
Salesforce.com
Product Management
B2B
Start-ups
New Business Development
Account Management
Business Development
Advertising
Sales Management
Marketing
Product Development
Sales
Social Media
Product Marketing
Marketing Strategy
Solution Selling
Strategic Partnerships
Team Leadership
Leadership
Integrated Marketing
Strategy
Team Building
Online Marketing
Entrepreneurship
Management
Email Marketing
Brand Development
Online Advertising
Revenue Cycle Management
EMR
Practice Management
Medical Billing
CRM
Analytics
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Discover more about UnisLinkWhat is Geoffrey Lusty email address?
Email Geoffrey Lusty at [email protected]. This email is the most updated Geoffrey Lusty email found in 2026.
What is Geoffrey Lusty phone number?
Geoffrey Lusty phone number is +17246305565.
How to contact Geoffrey Lusty?
To contact Geoffrey Lusty send an email to [email protected]. If you want to call Geoffrey Lusty try calling on +17246305565.
What company does Geoffrey Lusty work for?
Geoffrey Lusty works for UnisLink
What is Geoffrey Lusty's role at UnisLink?
Geoffrey Lusty is Senior Director, Business Development
What industry does Geoffrey Lusty work in?
Geoffrey Lusty works in the Hospitals And Health Care industry.
Geoffrey Lusty Email Addresses
Geoffrey Lusty Phone Numbers
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