Geoff Watts
Strategist at Azahar Coffee Company | Miami, Florida, United States
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Geoff Watts is a seasoned strategist at Azahar Coffee Company, where he leverages nearly three decades of experience in the coffee industry to drive innovation and foster meaningful relationships across the supply chain. His journey began in 1995 as a barista at Intelligentsia, where he played a pivotal role in shaping the company’s ethos around quality and craftsmanship. Today, Geoff is recognized as a Coffee Quality Engineer and Relationship Constructionist, dedicated to enhancing the intrinsic value of coffee through a deep understanding of its origins and the stories behind each cup.
At Azahar Coffee Company, Geoff spearheads key projects that focus on sustainability and social equity, ensuring that the farmers who cultivate the beans are fairly compensated and empowered. His expertise in marketing and public speaking allows him to effectively communicate the importance of ethical sourcing and the artistry involved in coffee production. By promoting genuinely beautiful things, Geoff champions the notion that quality coffee is not just a product but a narrative that connects consumers to the land and the people behind it.
In addition to his strategic role, Geoff is a devoted advocate for craftsmanship, constantly seeking to elevate the standards of coffee quality through education and collaboration. His bilingual skills in Spanish enhance his ability to build strong relationships with producers in coffee-growing regions, fostering a sense of community and shared purpose. As a builder and maker, Geoff continues to inspire others in the industry to appreciate the nuances of coffee, driving forward the movement for social justice and equity within the global coffee landscape.
Strategist at Azahar Coffee Company in September 2022 to Present
Quality Engineer at Azahar Coffee Company in September 2022 to Present
Chief Architect at CWYLI in August 2022 to February 2023
Owner at intelligentsia coffee in September 1995 to February 2023
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Quality Improvement
Relationship Building
Strategic Leadership
Designing
Taster
Builder
Thinker
Maker
Coffee
Retail
Marketing
Social Media
Event Management
Team Building
Public Speaking
Customer Service
Graphic Design
Training
Event Planning
Inventory Management
Non-profits
Operations Management
Food
Management
Sales
Spanish
Business Strategy
Leadership
New Business Development
Specialty Coffee
Social Networking
Advertising
Product Development
Account Management
Food Service
Hospitality
Marketing Strategy
Wholesale
Food & Beverage
Nonprofits
Strategic Planning
Restaurants
Social Media Marketing
Purchasing
Budgets
Business Planning
Entrepreneurship
Food Industry
Catering
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Discover more about Azahar Coffee CompanyWhat is Geoff Watts email address?
Email Geoff Watts at [email protected]. This email is the most updated Geoff Watts email found in 2026.
How to contact Geoff Watts?
To contact Geoff Watts send an email to [email protected]. (updated on October 30, 2024)
What company does Geoff Watts work for?
Geoff Watts works for Azahar Coffee Company
What is Geoff Watts's role at Azahar Coffee Company?
Geoff Watts is Strategist
What is Geoff Watts's Phone Number?
Geoff Watts's phone (305) ***-*113
What industry does Geoff Watts work in?
Geoff Watts works in the Food And Beverage Services industry.
Geoff Watts Email Addresses
Geoff Watts Phone Numbers
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