Flexible and accomplished business leader, equipped with proven capabilities in growing and developing businesses both on consultancy/contract and permanent bases. Experienced in coordinating and directly leading marketing/operations simultaneously across multiple international territories. Possesses remarkable drive, stamina and a creative mindset for finding new avenues to expand business, capture new revenue and increase profitability. Equally confident in both the broad view and the minutiae of commercial, financial and operational management, without losing sight of either. Vigilant and energetic, always able to work strategically and step back from the day to day in order to achieve real growth and change; a marketing specialist by training with evidenced capacity for running the whole business’ operations.
Specialties: Leadership, Strategic Marketing , Internation Business Developement, Business Turnaround
Looking for new projects - please feel free to contact me
Managing Partner @ Having had 2 successful years running FDK Consulting Ltd I have taken the decision to merge with magnetic. Now together with Stefanie Dangel we offer a wide range of consulting services from 2 locations Germany and the UK
Please visit our website and see if we can support your business
www.magnetic-concepts.com From April 2012 to Present (3 years 9 months) London, United KingdomDirector and Business Owner @ Consulting services in International business development, marketing, project management,
turnaround management and fund raising.
Current Clients:
§ Scanderra GmbH (Adel and White)
§ Denfotex Ltd
§ Gum Clear Machine sales Ltd
§ Delphis Eco Ltd
§ Osspray Ltd
§ Curaden GmbH
§ Unident SA
§ Chambers Travel Management
§ alfa-HygiCare B.V. From January 2010 to Present (6 years) London, United KingdomInterim General Manager, @ UK market-leading dental oral hygiene distribution business
§ Managed all UK operations for this £14m turnover business, with a total staff of 42 including
field sales and call centre.
§ Initiated performance management measures to raise the effectiveness of the field sales
force.
Key Achievements
§ Accomplished the main next step for the business by identifying a new growth vechicle.
§ Brought in new suppliers and drew up contracts, using these relationships as part of a new
focus within the company.
§ Completed a clear and effective handover at the end of my fixed term contract From September 2009 to December 2009 (4 months) Interim Sales & Marketing Director, @ Designer, manufacturer and distributor of state-of-the-art dispensing systems
§ Managed an account management team across Western & Northern Europe.
§ Identified new countries with potential and worked to expand the distribution network
internationally.
§ Planned rapid business growth while ensuring the maintenance of strong profitability.
§ Designed and implemented new procedures and systems for sales management, order
handling and stock control.
Key Achievements
§ Established new account management teams in Asia & the Middle East, Eastern Europe &
Russia, UK & Ireland and France, Italy & Spain.
§ Successfully launched new distribution channels in 17 countries, including clear handover to
new account management team.
§ Repositioned the brand & redefined its core market areas (Medical, Home, Leisure &
Corporate).
§ Produced all-new marketing communications including internationalised print materials and
website.
§ Repeatedly offered renewal of initial short-term contract and a permanent position in
recognition of my contributions. From 2008 to 2009 (1 year) Managing Director, @ Wholly owned subsidiary of Laboratoires Anios (since 2005), supplying dental products
§ Took over leadership of all business functions, facing challenges posed by several years of
previous decline in turnover.
§ Full P & L responsibility, accountability to the Board, with autonomy to effectively run a
separate business.
§ Analysed staffing & organisational structures with a view to better integrate with the new
parent company.
§ Mentored, motivated and coached all staff to raise morale.
§ Recruited new people as part of the restructuring and redefining of the business,
strengthening sales & marketing in particular.
Key Achievements
§ Completed radical restructuring, dividing the company into 2 distinct business units and
rebalancing staffing through a combination of recruitment and downsizing.
§ Implemented a substantial programme of new product development and launches, reaching
the market within 8 months and refreshing the offer to the marketplace.
§ Rebuilt team identity and morale.
§ Achieved double digit growth at Unident Swiss after 5 years of continuous decline, halted
decline at Unident Equipment.
§ Improved profits by 30% Y1, 20% Y2.
§ Moved production facilities to parent company in France, achieving cost savings.
§ Put in place a platform for sustainable, profitable growth – the company is still profitably
trading today From 2004 to 2008 (4 years) Geneva Area, SwitzerlandHead of Marketing @ § Led marketing to dental, medical/Hospital and industrial sectors across the UK, Ireland &
Benelux countries, managing a team of 6 across 3 subsidiaries – total marketing budget €1M.
§ Accountable for global marketing of the private label business, tasked with raising turnover.
§ Established and subsequently managed 2 new medical testing laboratories in the UK and
Holland, with combined staffing of 5.
Key Achievements
§ Efficiently handled the demands of managing multi-jurisdictional marketing operations across
several international locations.
§ Successfully launched a new hospital division in Holland.
§ Initiated private label business concept and gained Board approval, taking on its management
in addition to existing responsibilities; brought turnover from zero to €3.5M with c.50%
margins.
§ Achieved year-on-year growth of 10% throughout period 1995 – 2006.
§ Consistently exceeded all targets and added new tiers of responsibility, displaying relentless
enthusiasm and energy From 1995 to 2004 (9 years)
St Edmunds Canterbury kent From 1982 to 1987 Frits DeKOK is skilled in: New Business Development, Account Management, Product Development, Management, Business Development, Team Management, Marketing, Operations Management, Sales Management, Recruiting, Marketing Communications, Product Marketing, Marketing Management, Medical Devices, Negotiation
Websites:
http://www.magnetic-concepts.com,
https://www.facebook.com/magnetic.yourconcept