Francesca is a marketing communications professional with a broad background in writing, marketing, and project coordination, including nearly 7 years of work in the renewable energy sector. She has a talent for translating technical topics into compelling content. She is driven, detail-oriented, and a natural relationship-builder. She has been published in Renewable Energy World, North American Windpower, North American Clean Energy, WindTech International, WindStats, Solar Novus, EQ International, Alaska and Horizon Air Magazines. Beyond renewable energy, she also writes about her passions of travel, food, sustainability, and the outdoors. She is interested in and available for freelance writing projects. Specialties: technical, business, and leisure writing; project and event management; renewable energy market knowledge; deep understanding of solar and wind resource assessment, forecasting, and weather modeling

Energy Communications Expert @ • Converting research, client collaborations, and industry news into press releases, case studies, articles, and sound bites • Tracking editorial trends and nurturing relationships with popular and trade press • Execution of all PR campaigns and media relations • Frequent coordination with global team and direct responsibility for APAC region marketing Vaisala is a global leader in environmental and industrial measurement. We are passionate about weather, renewables and their impact on energy. We work with our customers to continuously innovate weather technologies, help them fully understand weather risk, and assist them in getting more power from their project. We are uniquely qualified to support profitable energy decisions with an integrated suite of measurement, modeling and analysis tools. From December 2013 to Present (2 years 1 month) Greater Seattle AreaMarketing Manager @ • Collaborating and overseeing marketing team activities • Formulating brand positioning, messaging, and content strategy • Developing content and tracking success metrics for all marketing channels, including advertising, product materials, digital, web, social media, PR, and educational content From August 2013 to December 2013 (5 months) Greater Seattle AreaAssociate Marketing Manager @ • Project management of marketing communications, creative, and digital activities • Responsible for US and international events program, including logistics, staff training, budgeting, and lead qualification From March 2011 to October 2012 (1 year 8 months) Marketing Writer @ • Writing or editing all public facing content, including major website re-launch • Extensive technical writing, including product descriptions, user support, sales training materials, grant writing support From June 2009 to February 2011 (1 year 9 months) Greater Seattle AreaAdministrative Assistant @ • Accounting support, including credit card auditing, completing full AP cycle, • HR support, including employee orientations, improving efficiency of new hire process • Planning and executing internal and external company events and meetings From May 2008 to May 2009 (1 year 1 month) Greater Seattle AreaProgram Coordinator @ • Event and activity planning • Budgeting • Market research • Student support From January 2008 to May 2008 (5 months)

Bachelor's degree, English, Creative Writing @ University of Washington From 2003 to 2007 Bachelor's degree, English Language and Literature, General @ University of Washington Francesca Davidson is skilled in: Forecasting, Renewable Energy, Solar Energy, Wind, Cleantech, Energy, Start-ups, Strategic Planning, Salesforce.com, Project Management, Business, Event Management, Leadership, Strategy, Clean Technology