Demand Generation Manager @ Connectivity provides customer intelligence solutions for businesses. We allow businesses to identify their best customers, understand customer opinions and recognize their competition. The platform helps businesses identify customer segments, areas of concentration and future growth opportunities. From May 2015 to Present (6 months) Burbank, CAMarketing Manager @ We are changing the way companies
Demand Generation Manager @ Connectivity provides customer intelligence solutions for businesses. We allow businesses to identify their best customers, understand customer opinions and recognize their competition. The platform helps businesses identify customer segments, areas of concentration and future growth opportunities. From May 2015 to Present (6 months) Burbank, CAMarketing Manager @ We are changing the way companies think about SharePoint. Our software maximizes SharePoint's potential by offering the tools to strengthen your intranet, extranet, and outfacing website without requiring any coding knowledge. At Emgage, we provide complete solutions for the enterprise to SMBs. From August 2014 to May 2015 (10 months) Santa Monica, CAPrograms Analyst @ From 2014 to 2014 (less than a year) Santa Monica, CaliforniaMarketing and Sales Operations Project Manager @ -Managed marketing campaigns, sales budgets and corporate training initiatives for the company’s five vertical markets in Salesforce CRM, Marketo, Sugar CRM, Leadformix, and other cloud applications.
-Oversaw and organized the development of marketing collateral, white papers, email campaigns, website verbiage and training tools for the company.
-Attended industry trade shows as well as coordinated the logistics of shipping materials and equipment for exhibitions for regional sales teams at various national events.
-Created schedules and budgets for the production of script writing, casting, editing, and marketing of sales of corporate training videos.
-Utilized Basecamp, JIRA, and Confluence project management software to track time lines and marketing content for the sales department.
-Managed lead tracking and marketing results from trade shows, as well as inbound calls, with the use of SalesForce and Sugar.
-Created weekly and monthly reports tracking the progress of the above for the CEO, CTO, COO and various other executives. From 2011 to 2013 (2 years) Los AngelesSales Operations Manager @ -Assisted the Director with marketing, sales proposals, exhibition budgets and business development.
-Researched, edited and contributed to the development of sales and fundraising proposals to ensure effective cultivation, solicitation and quality control throughout all stages of production.
-Monitored, managed and documented social and digital media marketing campaigns to optimize and facilitate correspondence between internal writing staff and potential clients.
-Organized and archived comprehensive digital documents, calendar events, current exhibition openings, art auction sales results, academic articles, and grant applications for the company’s digital database. From July 2010 to August 2011 (1 year 2 months) Los AngelesGallery Assistant @ -Developed public relation strategies for online marketing campaigns, fundraising techniques and public engagement initiatives to increase annual gallery revenue.
-Managed and coordinated annual exhibition database, calendar, marketing campaigns, and fundraising opportunities for the Director.
-Coordinated the development and implementation of exhibition sponsorships from initial research and cultivation of potential financial opportunities through contract negotiations. From 2009 to 2010 (1 year) Colorado Springs, Colorado Area
Bachelor of Arts (B.A.), Art History, Criticism and Conservation @ University of Colorado at Colorado Springs Dylan Lake is skilled in: Salesforce.com, Digital Marketing, Marketo, Windows/Mac, MS Office..., Google Analytics, Lead Generation, Email Marketing, SharePoint, Demand Generation, Marketo and Salesforce..., Sales Operations, Vendor Negotiation, Marketo Implementant, Purchasing Negotiation
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