Duane Goodin
Director of Insights at Saizen Global Insights & Consulting | Ottawa, Ontario, Canada
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Duane Goodin serves as the Director of Insights at Saizen Global Insights & Consulting, where he leverages over a decade of expertise in market research and consumer insights to drive strategic initiatives for both global and local brands. In this pivotal role, Duane partners with C-level executives to uncover the underlying motivations that influence consumer behavior, enabling businesses to craft exceptional customer experiences that resonate with their target audiences. His extensive experience in data analysis and consumer insight allows him to interpret complex datasets and transform them into actionable business strategies.
At Saizen, Duane manages all phases of the research process, from designing and facilitating comprehensive studies to delivering insightful reports and presentations that guide client decision-making. His recent projects have focused on the consumer electronics and technology sectors, where he has successfully created targeted messaging for multiple campaigns, ensuring that brands effectively communicate their value propositions. Duane's proficiency in tools such as SPSS and his strong analytical skills empower him to identify trends and patterns that inform brand equity and consumer behavior strategies.
Duane's achievements include spearheading initiatives that have significantly enhanced client engagement and driven measurable growth. His ability to synthesize qualitative and quantitative data into compelling narratives has made him a trusted advisor in the industry. As he continues to navigate the evolving landscape of market research, Duane remains committed to delivering insights that not only inform business strategy but also foster long-term relationships between brands and their consumers.
Director of Insights at Saizen Global Insights & Consulting in January 2015 to Present
Founder & Head of Market Research at Goodin Realizations in January 2019 to Present
Director of Insights at Penn Schoen Berland in February 2011 to February 2012
Director of Market Research at Penn Schoen Berland in June 2009 to February 2011
Market Research Project Manager at Penn Schoen Berland in April 2007 to June 2009
Market Research Analyst at Penn Schoen Berland in December 2005 to April 2007
Staff Assistant, Department of Computer Science at Tufts University in June 2004 to May 2005
Intern at Office of State Senator Brian Lees in February 2005 to April 2005
International Orientation Coordinator at Tufts University in June 2004 to September 2004
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Market Research
Quantitative Research
Qualitative Research
Customer Insight
Consumer Behaviour
Competitive Analysis
Data Analysis
Segmentation
Research Design
Survey Design
Proposal Writing
Online Research
Data Collection
Quantitative Analytics
Analytics
Statistics
Report Writing
SPSS
Management
Focus Groups
Messaging
Brand Equity
Consumer Insight
Primary Research
Marketing Research
Advertising Research
Survey Research
Questionnaire Design
Consumer Behavior
Research
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Discover more about Saizen Global Insights & ConsultingWhat is Duane Goodin email address?
Email Duane Goodin at [email protected]. This email is the most updated Duane Goodin email found in 2026.
How to contact Duane Goodin?
To contact Duane Goodin send an email to [email protected]. (updated on October 31, 2024)
What company does Duane Goodin work for?
Duane Goodin works for Saizen Global Insights & Consulting
What is Duane Goodin's role at Saizen Global Insights & Consulting?
Duane Goodin is Director of Insights
What is Duane Goodin's Phone Number?
Duane Goodin's phone (416) ***-*220
Duane Goodin Email Addresses
Duane Goodin Phone Numbers
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