Cory Smith
VP of Marketing at Eleven | Ketchum, Idaho, United States
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Cory Smith is a dynamic leader in the action sports industry, currently serving as the Founder and President of MTN Approach, where he leverages his extensive expertise in product innovation and marketing to redefine the backcountry experience for snowboarders. With a passion for problem-solving and a commitment to enhancing outdoor adventures, Cory has spearheaded the development of a groundbreaking three-piece folding ski system. This innovative design allows snowboarders to access the backcountry without compromising the performance of their existing gear, effectively bridging the gap between traditional snowboarding and backcountry exploration.
Under Cory's leadership, MTN Approach has not only focused on product development but has also embraced a holistic marketing strategy that includes social media engagement and creative direction. His past experience directing projects like "Prospecting Idaho" and "Great Days" for Smith Optics has equipped him with a keen understanding of storytelling and brand positioning in the competitive action sports market. Cory’s ability to blend creativity with strategic management has been instrumental in establishing MTN Approach as a thought leader in the industry.
As a self-motivated individual who thrives on learning and adapting, Cory continues to push the boundaries of innovation while fostering a community of outdoor enthusiasts. His commitment to living life to the fullest in the Idaho mountains reflects his dedication to the sports he loves, and he remains focused on creating products that enhance the experiences of fellow adventurers. With a strong foundation in marketing, social media, and advertising, Cory is poised to drive the future of action sports, ensuring that MTN Approach remains at the forefront of the industry.
Founder / President at MTN approach in July 2010 to Present
Co Owner at Wintertux LLC. in October 2014 to Present
Owner at Idarado Media in April 2015 to Present
Co-owner Silverton LP Gas at SILVERTON LP GAS LLC in November 2024 to Present
VP of Marketing at Eleven in January 2025 to Present
Senior Marketing Manager at Smith Sport Optics in October 2012 to April 2015
Multi Media Manager at Smith Sport Optics in January 2009 to January 2012
Snow/Skate/Wake Senior Promotions Manager at Smith Sport Optics in October 2000 to September 2011
Director at Windell's Snowboard Camp in January 1994 to January 2000
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Fort Lewis College, January 1992 to January 1996
Fort Lewis College, Geology/Earth Science, General, January 1992 to January 1994
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Action Sports
Sports Marketing
Sponsorship
Marketing
Social Media Marketing
Marketing Strategy
Trade Shows
Footwear
Social Media
Sports
Management
Blogging
Photography
Facebook
Creative Direction
Product Development
Advertising
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Discover more about ElevenWhat is Cory Smith email address?
Email Cory Smith at [email protected] and [email protected]. This email is the most updated Cory Smith's email found in 2026.
What is Cory Smith phone number?
Cory Smith phone number is 208 720 7990.
How to contact Cory Smith?
To contact Cory Smith send an email to [email protected] or [email protected]. If you want to call Cory Smith try calling on 208 720 7990.
What company does Cory Smith work for?
Cory Smith works for Eleven
What is Cory Smith's role at Eleven?
Cory Smith is VP of Marketing
What industry does Cory Smith work in?
Cory Smith works in the Marketing & Advertising industry.
Cory Smith Email Addresses
Cory Smith Phone Numbers
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