Collean Laney
Marketing at LOCKN' Festival | Charlottesville, Virginia, United States
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Collean Laney is a dynamic marketing executive currently spearheading Local, Regional, and Grassroots Marketing for the renowned LOCKN' Music Festival. With over 20 years of experience in the hospitality and events sectors, Collean has honed her expertise in crafting comprehensive Sales and Marketing strategies that not only meet but consistently exceed revenue goals. Her role at LOCKN' involves a multifaceted approach to marketing, leveraging digital marketing techniques, grassroots outreach, and community engagement to build a vibrant festival atmosphere that resonates with diverse audiences.
Collean's strategic vision is complemented by her deep understanding of live events and the unique challenges they present. She excels in budget management and event management, ensuring that every marketing initiative aligns with the festival's overarching goals while maximizing return on investment. Her leadership skills are evident in her ability to coordinate cross-functional teams and foster collaboration among stakeholders, from artists to local businesses, creating a synergistic environment that enhances the festival experience.
Key projects under her direction have included innovative advertising campaigns that utilize social media platforms and trade shows to elevate brand awareness and drive ticket sales. Additionally, Collean has successfully implemented fundraising initiatives that not only support the festival's operational needs but also contribute to local community projects, reinforcing LOCKN's commitment to social responsibility. With a keen eye for identifying opportunities and a passion for live music, Collean Laney continues to make a significant impact on the marketing landscape of the LOCKN' Music Festival, ensuring its place as a premier destination for music lovers.
Marketing at LOCKN' Festival in January 2016 to Present
Director of Sales at Anne Flinn Advertising, LLC in August 2023 to Present
General Manager at King Family Vineyards in January 2022 to September 2023
Director of Retail Revenue at Three Notch'd Brewing Company at Three Notch'd Brewing Company, LLC in March 2021 to January 2022
Event Director at Three Notch'd Brewing Company, LLC in June 2017 to January 2022
Event Director at The Artist Farm in December 2014 to December 2017
General Manager at The Jefferson Theater in January 2011 to September 2014
National Director, Group Sales at Broadway Across America in May 2007 to November 2010
Group Sales Manager at Broadway Across America in October 2005 to May 2007
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Digital Marketing
Retail
Customer Service Management
Live Events
Market Planning
Sales & Marketing
Negotiation
Business Strategy
Fundraising
Contract Negotiation
Account Management
Marketing
Management
Advertising
Marketing Strategy
Trade Shows
Public Relations
Brand Management
Entertainment
Budget Management
Event Planning
Customer Service
Event Management
Sales Management
Sales
Leadership
Forecasting
Financial Analysis
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What is Collean Laney email address?
Email Collean Laney at [email protected] and [email protected]. This email is the most updated Collean Laney email found in 2026.
What is Collean Laney phone number?
Collean Laney phone number is +17135012396 and +14344220727.
How to contact Collean Laney?
To contact Collean Laney send an email to [email protected] or [email protected]. If you want to call Collean Laney try calling on +17135012396 and +14344220727. (updated on September 13, 2024)
What is Collean Laney net worth?
Collean Laney has an estimated net worth of $375,000 to $499,999
What company does Collean Laney work for?
Collean Laney works for LOCKN' Festival
What is Collean Laney's role at LOCKN' Festival?
Collean Laney is Marketing
What industry does Collean Laney work in?
Collean Laney works in the Advertising Services industry.
Collean Laney Email Addresses
Collean Laney Phone Numbers
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