Cody Lassen
Principal at Cody Lassen & Associates | New York, New York, United States
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Cody Lassen, Principal at Cody Lassen & Associates, stands at the intersection of creativity and strategic marketing in the live entertainment industry. With a distinguished career as a Tony Award-winning and Grammy-nominated producer, Cody brings a wealth of expertise to his role, guiding major studios, producers, and theaters in crafting compelling marketing strategies that resonate with audiences and drive both critical and financial success. His recent projects, including the acclaimed Broadway productions of Paula Vogel’s *How I Learned To Drive* and the Deaf West Theatre revival of *Spring Awakening*, showcase his ability to elevate narratives that challenge and inspire.
At Cody Lassen & Associates, Cody leverages his deep understanding of market research and customer insight to inform innovative marketing campaigns. His proficiency in brand management and online advertising allows him to create tailored strategies that enhance visibility and engagement across various platforms, including social media and email marketing. By utilizing analytics to track performance and refine approaches, Cody ensures that each project not only captures the essence of its artistic vision but also reaches its target audience effectively.
In addition to consulting, Cody is actively involved in producing projects regionally and on Broadway, demonstrating his commitment to fostering new talent and diverse storytelling in the arts. His dual focus on production and consultancy enables him to remain at the forefront of industry trends, making him a sought-after expert for those looking to navigate the complexities of live entertainment marketing. Through his work, Cody Lassen continues to shape the landscape of theatre and film, championing innovative projects that resonate with audiences and leave a lasting impact.
Principal at Cody Lassen & Associates in January 2010 to Present
Marketing Director at Center Theatre Group in July 2014 to January 2016
Executive Director, Theatrical Research at Nielsen NRG in January 2012 to January 2012
Manager, Consumer Insights at Universal Studios in January 2009 to January 2012
Marketing at Teng & Associates in January 2004 to January 2008
Consulting at Market² in January 2003 to January 2004
Marketing & Communications at Field Museum in January 1999 to January 2002
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Market Research
Customer Insight
Strategy
Marketing
CRM
Business Development
Entertainment
Strategic Planning
Public Relations
Project Management
Social Media
Marketing Research
Marketing Strategy
Digital Marketing
Integrated Marketing
Marketing Communications
Sales
Advertising
Digital Media
Segmentation
Analytics
Competitive Analysis
Online Advertising
Digital Strategy
Social Media Marketing
Brand Development
Brand Management
Media & Entertainment
Theatre
Broadway
Email Marketing
Online Marketing
Market Analysis
Fundraising
Sponsorship
Strategic Partnerships
Direct Marketing
Business Strategy
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Discover more about Cody Lassen & AssociatesWhat is Cody Lassen email address?
Email Cody Lassen at [email protected] and [email protected]. This email is the most updated Cody Lassen email found in 2026.
What is Cody Lassen phone number?
Cody Lassen phone number is +13105989800 and +14352324232.
How to contact Cody Lassen?
To contact Cody Lassen send an email to [email protected] or [email protected]. If you want to call Cody Lassen try calling on +13105989800 and +14352324232. (updated on November 04, 2024)
What is Cody Lassen net worth?
Cody Lassen has an estimated net worth of -$2,499 to $2,499
What company does Cody Lassen work for?
Cody Lassen works for Cody Lassen & Associates
What is Cody Lassen's role at Cody Lassen & Associates?
Cody Lassen is Principal
What industry does Cody Lassen work in?
Cody Lassen works in the Entertainment Providers industry.
Cody Lassen Email Addresses
Cody Lassen Phone Numbers
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