Christopher Buchanan
Director - Category Performance at Reynolds American Inc. | Greensboro--Winston-Salem--High Point Area
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Christopher Buchanan serves as the Director of Category Performance at Reynolds American Inc., where he leverages his extensive experience in marketing and product management within the fast-moving consumer goods (FMCG) industry to drive strategic insights and performance enhancements. In this pivotal role, Christopher is responsible for providing company leadership with comprehensive decision support grounded in data analytics and actionable insights. His expertise in KPI dashboarding and business reporting allows him to create and refine key performance indicators that not only enhance the quality of insights reported to leadership but also empower the company’s sales force with the tools they need to succeed.
Leading a diverse team of local and global employees, Christopher fosters a collaborative environment that prioritizes the delivery of meaningful insights and performance results. His leadership is instrumental in driving category forecasts and informing strategic initiatives that align with the company’s objectives. By employing advanced methodologies such as regression analysis, Christopher ensures that the insights generated are both relevant and impactful, enabling Reynolds American to navigate the complexities of the tobacco industry effectively.
Christopher's commitment to improving the functionality of dashboards and the overall quality of insights reflects his dedication to continuous improvement and innovation. His ability to synthesize complex data into clear, actionable strategies not only enhances operational efficiency but also positions Reynolds American as a leader in the market. With a focus on teamwork and frontline problem-solving, Christopher is poised to drive significant growth and performance within the organization.
Director - Category Performance at Reynolds American Inc. in January 2023 to Present
Senior Manager Revenue Growth Management - Retail Programs at Reynolds American Inc. in May 2022 to February 2023
Senior Manager - Marketing Intelligence and Insights at Reynolds American Inc. in December 2020 to May 2022
Lead Manager - Trade Marketing Insights at Reynolds American Inc. in January 2019 to December 2020
Lead Manager - Demand Planning and Business Analysis at Reynolds American Inc. in November 2017 to January 2019
Research and Development - Scientist III at Reynolds American Inc. in May 2015 to October 2017
Agronomist at Philip Morris International in December 2012 to April 2015
Agriculture Sales Support at Technekes LLC in October 2012 to December 2012
Technical Director of Field Operations at Public Health Corporation in May 2011 to October 2012
Resident Advisor at Allen & O'Hara Educational Services in May 2007 to December 2011
Air Quality Research Assistant - Biological and Agricultural Engineering Department at North Carolina State University in May 2010 to January 2011
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Leadership
Microsoft Excel
Demand Planning
Research
Project Management
Agribusiness
Business Analysis
Agriculture
Sales
Event Planning
Product Development
Budgeting
Simulations
Logistics
FMCG
Business Analytics
Strategic Planning
Microsoft Office
PowerPoint
Microsoft Word
Access
Visio
VBA
Customer Service
Teamwork
Management
Time Management
Team Building
Community Outreach
Critical Thinking
MicroStrategy Reporting
MicroStrategy
SAP APO
Frontline Solver
Regression Analysis
Tobacco Industry
Consumer Package Goods
Agricultural Research
Cost of Production
Cost Reduction Analysis
MS Excel Pivot Tables
SWOT analysis
Psychrometrics
Kepner-Tregoe
Decision Analysis
Business Insights
KPI Dashboards
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Discover more about Reynolds American Inc.What is Christopher Buchanan email address?
Email Christopher Buchanan at [email protected]. This email is the most updated Christopher Buchanan email found in 2026.
What is Christopher Buchanan phone number?
Christopher Buchanan phone number is +18282014628.
How to contact Christopher Buchanan?
To contact Christopher Buchanan send an email to [email protected]. If you want to call Christopher Buchanan try calling on +18282014628. (updated on September 13, 2024)
What company does Christopher Buchanan work for?
Christopher Buchanan works for Reynolds American Inc.
What is Christopher Buchanan's role at Reynolds American Inc.?
Christopher Buchanan is Director - Category Performance
What industry does Christopher Buchanan work in?
Christopher Buchanan works in the Leasing Real Estate industry.
Christopher Buchanan Email Addresses
Christopher Buchanan Phone Numbers
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