Cathy Dean
Chief Marketing Officer of Premium Nutrition
Open to consulting and directors/advisor positions
Greater Los Angeles Area
Section title
Cathy Dean's Email Addresses & Phone Numbers
About Cathy Dean
Chief Marketing Officer of Premium Nutrition @ PepsiCo From April 2017 to August 2018 (1 year 5 months) Monrovia, CaliforniaGlobal Vice President of Marketing @ Little Tikes Responsible for all aspects of global toy business including new product development, general management, consumer communication, and brand strategy. From January 2014 to March 2017 (3 years 3 months) Van...
Chief Marketing Officer of Premium Nutrition @ PepsiCo From April 2017 to August 2018 (1 year 5 months) Monrovia, CaliforniaGlobal Vice President of Marketing @ Little Tikes Responsible for all aspects of global toy business including new product development, general management, consumer communication, and brand strategy. From January 2014 to March 2017 (3 years 3 months) Van Nuys, CaliforniaPrincipal @ Twin Archers Start-up Consulting - PLUS Products CBD/THC e-commerce and marketing- Advisory board member at Liovi probiotic drinks- Advisory board member at Veestro prepared meals- Executive consultant at Swihart Studios and Arion Studios 3D digital studios Sherman Oaks, CAGlobal Brand Director @ Ergobaby Inc. • Increased unaided brand awareness from 15 to 33% over two years.• Led the Global brand repositioning and brand re-launch including creation of a strategic brand framework, new advertising, visual asset guidelines, and other key equity elements that helped drive significant international sales.• Led the product development and category expansion for Ergobaby globally. From September 2011 to January 2014 (2 years 5 months) Greater Los Angeles AreaMarketing Manager @ Nestle USA Marketing Manager of Juice Innovation: Responsible for creating whitespace juice innovation and managing recently launched Juicy Juice Sparkling product line. (Feb. 2011 - Aug. 2011)Marketing Manager of Nesquik and Ovaltine: Business leader and manager of all aspects of $400+ million Nesquik business including P&L responsibility, brand strategy, consumer communication, innovation, and media decisions. Led all brand communication initiatives including television, radio, print, billboards, social media (Twitter and Facebook), advocacy group, product placement, and licensing. Extensive agency management experience. Trade and sales management across a variety of channels including Grocery, Mass, Drug, Convenience Stores, Club, and Food Service. Responsible for hiring, coaching and development of five direct reports. (March 2006 - February 2011)Customer Development Manager for Wal-Mart and Sam's Club (Sales Rotation): Representative for all beverage brands (Juicy Juice, Coffee-mate, Nesquik, Nestle Cocoa, Nestea, Nescafe Taster’s Choice, and Nescafe Clasico) to Wal-Mart and Sam’s Club account teams. Worked with brands to develop new products, merchandising solutions, and promotions for Wal-Mart and Sam’s Club. (Feb. 2005 - March 2006)Marketing Associate on Coffee-mate: Managed various aspects of Coffee-mate business including promotions, product innovation, structural packaging, packaging design, budget management, and forecasting. (Sept. 2001 - Feb. 2005) From September 2001 to August 2011 (10 years) Glendale, CAAssistant Brand Manager @ Procter & Gamble Assistant Brand Manager PUR Water Filters:Individually selected as the only P&G associate to help integrate the newly acquired $80 million business. Managed budget, promotions planning, business analysis, product innovation, and forecasting.Assistant Brand Manager Women's Health and Vitality:Led a CEO sponsored shopper marketing initiative. Worked to bundle P&G brands in partnership with retailers to accomplish each company’s objectives. Developed materials to support the retail program ranging from consumer beauty care guides to pharmacist continuing education programs on various health and beauty topics. From February 1999 to August 2001 (2 years 7 months) Co-Founder and Managing Director @ Hoocha Sherman Oaks, CA
Cathy Dean’s Personal Email Address, Business Email, and Phone Number
are curated by ContactOut on this page.Cathy Dean's Work Experience
PepsiCo
Chief Marketing Officer of Premium Nutrition
April 2017 to August 2018
Monrovia, California
Little Tikes
Global Vice President of Marketing
January 2014 to March 2017
Van Nuys, California
Twin Archers Start-up Consulting
Principal
Sherman Oaks, CA
Ergobaby Inc.
Global Brand Director
September 2011 to January 2014
Greater Los Angeles Area
Nestle USA
Marketing Manager
September 2001 to August 2011
Glendale, CA
Procter & Gamble
Assistant Brand Manager
February 1999 to August 2001
Hoocha
Co-Founder and Managing Director
Sherman Oaks, CA
Cathy Dean's Professional Skills Radar Chart
Based on our findings, Cathy Dean is ...
Flexible
Visionary
Persuasive
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Frequently Asked Questions about Cathy Dean
What company does Cathy Dean work for?
Cathy Dean works for PepsiCo
What is Cathy Dean's role at PepsiCo?
Cathy Dean is Chief Marketing Officer of Premium Nutrition
What is Cathy Dean's personal email address?
Cathy Dean's personal email addresses are not available
What is Cathy Dean's business email address?
Cathy Dean's business email address is c*****@global.t-bird.edu
What is Cathy Dean's Phone Number?
Cathy Dean's phone (**) *** *** 131
What industry does Cathy Dean work in?
Cathy Dean works in the Consumer Goods industry.
Who are Cathy Dean's colleagues?
Cathy Dean's colleagues are Sarah Hollidge, James Snaith, Leigh Bell, Ian Ellington, Richard Beardon, Brian Park, Cecilia Vega, Annette Bell-Cuthbert, Eric Higgins, and Kelsey Kronick
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