Barbara Roth

Q: What is Barbara Roth email address?

Email Barbara Roth at broth@att.net. This email is the most updated Barbara Roth email found in 2026.

Q: How to contact Barbara Roth?

To contact Barbara Roth send an email to broth@att.net. If you want to call Barbara Roth try calling on +18586889009 and +16148498765. (updated on October 29, 2024)

Senior Director Marketing, DTC Channels & Experiences, The Americas at Under Armour | Las Vegas, Nevada, United States

About Barbara Roth

Barbara Roth serves as the Senior Director of Marketing for Direct-to-Consumer (DTC) Channels and Experiences at Under Armour, where she plays a pivotal role in shaping the brand's consumer engagement strategy across North America. With a keen focus on creating immersive and memorable experiences, Barbara leads the ideation, development, and execution of marketing initiatives that resonate with consumers in both physical retail environments and online platforms. Her expertise lies in overseeing the entire customer journey, ensuring that brand messaging remains consistent and impactful across all touchpoints, including DTC stores and wholesale locations.

In her current role, Barbara is spearheading key projects aimed at enhancing brand engagement and driving revenue growth. By leveraging her extensive background in stakeholder management and program management, she effectively collaborates with cross-functional teams to optimize experiential marketing strategies. Her ability to navigate the complexities of international trade and customs regulations further enriches her approach, allowing her to implement innovative marketing solutions that cater to diverse consumer needs.

Barbara's leadership is characterized by a strategic mindset and a commitment to fostering team spirit. She is adept at negotiating contracts and managing customer service initiatives, ensuring that Under Armour not only meets but exceeds consumer expectations. As the retail landscape continues to evolve, Barbara remains dedicated to staying ahead of industry trends, continuously refining the marketing strategies that define Under Armour's presence in the competitive sportswear market. Her passion for creating engaging consumer experiences positions her as a key driver of Under Armour's success in the Americas.

Barbara Roth Work

Senior Director Marketing, DTC Channels & Experiences, The Americas at Under Armour in January 2020 to Present

Director of DTC Retail Marketing at Under Armour in January 2019 to August 2020

Marketing Brand Manager: Ann Taylor Factory & Loft Outlet Stores at ANN INC (Ann Taylor | LOFT | Lou & Grey) in January 2017 to January 2018

Barbara Roth Skills

Sales

quotes

Customs Regulations

About Barbara Roth's Current Company

Under Armour

Discover more about Under Armour

Frequently Asked Questions about Barbara Roth

What is Barbara Roth email address?

Email Barbara Roth at [email protected]. This email is the most updated Barbara Roth email found in 2026.

What is Barbara Roth phone number?

Barbara Roth phone number is +18586889009 and +16148498765.

How to contact Barbara Roth?

To contact Barbara Roth send an email to [email protected]. If you want to call Barbara Roth try calling on +18586889009 and +16148498765. (updated on October 29, 2024)