Currently working as an Online Marketing Manager at Internet Brands, Inc., an online media company operating 100+ websites across several verticals, headquartered in El Segundo, CA. I am highly motivated by growth and any opportunity that will allow me to pursue it. I have an analytical and revenue-driven approach to optimizing and creating efficiencies within a range of search, display, and social campaigns. I have a propensity for working in a team environment, and I am adept in visionary and transformative leadership approaches. I value strong work ethics and thrive in a culture driven by a positive work environment. I have a knack for knowledge, learning, development, and application as it pertains to a variety areas of business including, but not limited to, online marketing, management, and entrepreneurship. Specialties: Google Adwords, Bing Ads, Facebook Paid Media, Yahoo! Gemini, Nanigans Ad Engine, Marin Enterprise Certified Specialist, Marin Facebook Certified Specialist, Mobile & Display Advertising, SQL, Optimizely, Qualaroo I would greatly appreciate any information about opportunities you may know of involving the following: PPC Advertising SEM Market Research/Analytics Business Start-ups Social Entrepreneurship Non-profit and/or NGO's Personal and Professional Development

Online Marketing Manager @ From October 2015 to Present (3 months) SEM Specialist @ • Built, managed, and owned PPC campaigns in Google, Yahoo!/Bing & Facebook • Analyzed and optimize campaign performance to maximize lead/revenue generation and meet ROI goals • Performed continual A/B and multivariate testing to improve keyword quality scores and lead path conversion rates • Produced recurring reports to track performance, identify opportunities, and address areas for improvement keyword sets through large scale account restructures • Managed media buys across a variety of CPV networks From March 2014 to October 2015 (1 year 8 months) SEM Analyst @ • Assisted SEM Managers in management of PPC campaigns in Google, Bing/Yahoo!, & Yahoo! Gemini • Produced recurring reports/dashboards to track performance, identify opportunities, and address areas for improvement • Performed ad hoc analyses to identify trends in performance at the micro and macro levels and provided actionable insights From May 2013 to March 2014 (11 months) Photographer's Assistant @ • Aided owner with visual aesthetics during environmental and studio portrait sessions • Communicated with 50+ clients regarding appointments, order logistics, and payment options • Collaborated with clients to ensure a comfortable environment From August 2012 to May 2013 (10 months) President — Women's Club Basketball @ • Carried out all the logistics of the team (i.e. management of team's budget, scheduling, board meetings, competitions) • Organized activities that encouraged community participation • Facilitated transparent communication between the coaching staff and all team members From May 2012 to May 2013 (1 year 1 month) Greater Los Angeles AreaStudent @ • Conducted group feasibility analysis for a food composting concept (top of class presentations) • Developed an international marketing plan with a team for lululemon entering Brazil • Wrote business plan for an online news source with classmates (winner of Best Concept and Best Presentation in New Venture Creation course) From August 2009 to May 2013 (3 years 10 months) Greater Los Angeles AreaOnline Marketing Intern — vBulletin @ • Assisted in management of all marketing activities, including SEO and SEM strategies • Coordinated online presence on social media streams (Twitter, Facebook, etc.) • Created, edited, and produced instructional software videos for advanced product use From November 2012 to April 2013 (6 months) Mail Distributor @ • Sorted all incoming campus mail from US Postal Service, UPS, FedEx, Departmental, etc. • Delivered campus mail to 100+departments and 5,000+ students • Retrieved intercampus and postmarked mail and file to be redistributed From August 2009 to November 2012 (3 years 4 months) Greater Los Angeles AreaAquatics Coordinator @ • Oversaw 100+ private lessons/wk., diving & aquatic summer camps, and 5 levels of swim teams • Managed registrations (rosters, course records, etc.) for 300+ people accurately and promptly • Cultivated relationship between Swim South Bay and hosting facilities From May 2011 to August 2012 (1 year 4 months) San Francisco Bay AreaSenior Vice President — Delta Sigma Chapter @ This position lasts one semester. Main focus is to direct Fraternity members towards personal and fraternal development by overseeing operations and a variety of projects. Also in charge of communicating with parents, alumni, professional networks, and other chapters in the South Pacific region in order to facilitate relationships and opportunities for both members and non-members. From December 2010 to May 2011 (6 months) Greater Los Angeles Area

Bachelor of Business Administration, Entrepreneurship, 3.7 GPA @ Loyola Marymount University From 2009 to 2013 Genocide & Reconstruction Studies @ Interdisciplinary Genocide Studies Center (IGSC) From 2011 to 2012 International Business, International Business & Culture Studies @ Academy for International Education From 2011 to 2011 Presentation High School From 2005 to 2009 Ariel Walker is skilled in: Event Planning, PowerPoint, Microsoft Excel, Microsoft Office, Microsoft Word, Customer Service, Management, Teamwork, Market Research, Marketing, Research, Google Analytics, Marketing Strategy, Email Marketing, Google Adwords, Entrepreneurship, Online Marketing, PPC