Andrea Port
Senior Director Social Media Content & Influencer Marketing at Macy's | New York City Metropolitan Area
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As the Vice President of Brand & Integrated Marketing at Spanx, Andrea Port is at the forefront of transforming the brand's narrative and market presence. With a robust background in driving complex brand strategies for multibillion-dollar organizations, Andrea was specifically recruited to establish Spanx's inaugural brand and integrated marketing team. This pivotal role involves not only optimizing staffing and crafting clear roles and responsibilities but also leading the charge to successfully reposition the brand in a competitive landscape.
Under Andrea's leadership, the newly formed innovation-driven team has made significant strides in amplifying consumer messaging, ensuring that Spanx resonates with its target audience on multiple platforms. By championing new processes for workflow management and internal communications, she has fostered an environment that encourages creativity while maintaining operational efficiency. Her strategic planning skills have been instrumental in developing comprehensive marketing strategies that align with the company’s vision, ultimately driving growth and enhancing brand loyalty.
Key projects under her direction include the launch of integrated marketing campaigns that leverage online marketing and market planning to engage consumers effectively. Andrea’s commitment to streamlining operations has not only improved campaign management but also enhanced enterprise content management practices within the organization. As a trusted advisor, she consistently builds and guides top-performing teams, ensuring that quality results are delivered and that Spanx remains a leader in the apparel industry. With her expertise, Andrea Port is poised to continue making a significant impact on the brand's trajectory and its connection with consumers.
Senior Director Social Media Content & Influencer Marketing at Macy's in August 2024 to Present
Vice President Brand & Integrated Marketing at Spanx in June 2023 to June 2024
Vice President, Marketing - Brand Strategy, Social Marketing, Consumer Brand Public Relations at Kohl's in July 2021 to July 2023
Director, Social Marketing and Consumer PR at Kohl's in January 2018 to July 2021
Sr. Manager Social Marketing at Kohl's in September 2015 to January 2018
Director, Digital and Social Content at Kenneth Cole Productions in March 2014 to August 2015
Director of Social Media at StyleHaul, Inc. in November 2012 to March 2014
Manager, Digital & Fashion Content Producer at LOFT BY ANN TAYLOR in September 2010 to October 2012
Assistant Style Editor at PEOPLE Magazine | PEOPLE.com in July 2006 to September 2010
Co-Founder | Vice President at IntheGlo.com in May 2008 to December 2009
Editorial Assistant at Teen People in January 2004 to July 2006
Sales Associate at French Connection in March 2003 to January 2006
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Brand Development
Brand Strategy
Project Management
Digital Strategy
Branding & Identity
Workflow Management
Experiential Marketing
Customer Engagement
Social Media Marketing
Strategic Public Relations Planning
Brand Awareness
Blogging
Facebook
WordPress
Social Media Content Creation
Content Strategy
Interviews
Wordpress
Business Process Improvement
Diversity & Inclusion
Branding
Public Relations
Writing
Internal Communications
Financial Forecasting
Strategic Planning
Web Content Writing
Content Development
Media Strategy
Executive Level Interaction
Leadership Development
Online Marketing
Operational Excellence
Market Planning
Multi-Channel Marketing
Budget Management
Campaign Management
Influencer Marketing
Social Media Advertising
Media Planning
KPI Implementation
Strategic Partnerships
Strategic Communications
Corporate Branding
Marketing Strategy
Enterprise Content Management
Cross-functional Team Leadership
Strategic Media Relations
Digital Marketing
Business Strategy
Operational Efficiency
Managing Agency Relationships
Conversion Optimization
Streamlining Operations
Omniture
Managing Media Relations
Live Video Streaming
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Discover more about Macy'sWhat is Andrea Port email address?
Email Andrea Port at [email protected]. This email is the most updated Andrea Port email found in 2026.
What is Andrea Port phone number?
Andrea Port phone number is +14015750691.
How to contact Andrea Port?
To contact Andrea Port send an email to [email protected]. If you want to call Andrea Port try calling on +14015750691.
What company does Andrea Port work for?
Andrea Port works for Macy's
What is Andrea Port's role at Macy's?
Andrea Port is Senior Director Social Media Content & Influencer Marketing
What industry does Andrea Port work in?
Andrea Port works in the Retail Apparel And Fashion industry.
Andrea Port Email Addresses
Andrea Port Phone Numbers
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