Amy Wester
Director, Nike Direct Code at Nike | Portland, Oregon, United States
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As the Director of Nike Direct Code, Amy Wester leverages her extensive 15+ years of experience in digital, retail, and international business to drive transformative strategies within the Global Digital Commerce and Nike Marketplace sectors. In her current role, Amy is at the forefront of integrating seasonal offense strategies that not only enhance brand visibility but also optimize the consumer experience across various digital platforms. Her expertise in digital marketing and product development allows her to craft compelling narratives that resonate with consumers, ensuring that Nike remains a leader in the competitive landscape of athletic wear.
Amy's strategic thinking and clear communication skills enable her to lead cross-functional teams effectively, fostering collaboration between departments such as marketing, product development, and retail operations. She is deeply involved in market research initiatives, utilizing data-driven insights to inform brand management and corporate branding strategies. This holistic approach ensures that Nike's offerings are not only innovative but also aligned with consumer expectations and market trends.
Key projects under Amy's leadership include the launch of integrated marketing campaigns that leverage digital channels to enhance customer engagement and drive sales. By focusing on digital strategy and marketing communications, she has successfully navigated the complexities of the retail environment, positioning Nike Direct Code as a pivotal player in the global marketplace. Amy's commitment to excellence and her ability to adapt to the ever-evolving digital landscape make her an invaluable asset to Nike and a respected leader in the industry.
Director, Nike Direct Code at Nike in May 2024 to Present
Principal Product Director at Nike in December 2020 to May 2024
Digital Product Director – Asia Pacific Latin America at Nike in February 2018 to December 2020
Digital Site Merchandising Manager – Asia Pacific Latin America at Nike in November 2015 to February 2018
Global Digital Site Experience Operations Manager at Nike in October 2012 to November 2015
Technical Producer/Digital Project Manager (contract) at Nike in September 2011 to October 2012
MBA Graduate Student and Research Assistant at Portland State University - School of Business in September 2009 to June 2011
Design Project Manager at Allison Smith Design in March 2007 to August 2009
Retail Store Manager at Pier 1 Imports in November 2003 to March 2007
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Management
Strategic Thinking
Brand Management
Market Research
Retail
Cross-functional Team Leadership
Digital Marketing
Product Development
Marketing Strategy
Leadership
Digital Strategy
Corporate Branding
E-commerce
Marketing Communications
Product Marketing
Integrated Marketing
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Discover more about NikeWhat is Amy Wester email address?
Email Amy Wester at [email protected] and [email protected]. This email is the most updated Amy Wester email found in 2026.
What is Amy Wester phone number?
Amy Wester phone number is +15033800153 and +19034651652.
How to contact Amy Wester?
To contact Amy Wester send an email to [email protected] or [email protected]. If you want to call Amy Wester try calling on +15033800153 and +19034651652. (updated on October 30, 2024)
What is Amy Wester net worth?
Amy Wester has an estimated net worth of $750,000 to $999,999
What company does Amy Wester work for?
Amy Wester works for Nike
What is Amy Wester's role at Nike?
Amy Wester is Director, Nike Direct Code
What industry does Amy Wester work in?
Amy Wester works in the Spectator Sports industry.
Amy Wester Email Addresses
Amy Wester Phone Numbers
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