Product Development @ Facebook
San Francisco Bay Area
Intel Corporation
Marketing Director
November 2015 to December 2017
San Francisco Bay Area
Stanford University Graduate School of Business
Guest Lecturer
San Francisco Bay Area
Intel Corporation
Senior Manager, B2B Marketing Strategy
June 2015 to November 2015
San Francisco Bay Area
Intel Corporation
Senior Manager, B2B Content & Messaging Strategy
January 2014 to May 2015
San Francisco Bay Area
Intel Corporation
Senior Manager, B2B Relationship Marketing
July 2012 to December 2013
San Francisco Bay Area
Blurb
Senior Marketing Manager - CRM & Analytics
June 2010 to July 2012
San Francisco Bay Area
The Walt Disney Company
Product Marketing Manager, Games
April 2009 to June 2010
Greater Los Angeles Area
Yahoo
Product Marketing Manager, Social
June 2008 to December 2008
San Francisco Bay Area
Microsoft
MBA Intern, Partner Marketing
May 2007 to August 2007
Seattle, Washington
Brasilprev Seguros e Previdência S.A
MBA Consultant
March 2007 to April 2007
São Paulo, São Paulo, Brazil
American Express
Manager, Green Card Marketing
October 2005 to June 2006
New York, New York
American Express
Assistant Manager, Blue Card by American Express Marketing
June 2004 to October 2005
New York, New York
American Express
Senior Analyst, Delta SkyMiles Card Marketing
September 2002 to June 2004
New York, New York
Product Development, Business Tools
San Francisco Bay Area
University of Michigan - Stephen M. Ross School of Business
Master of Business Administration - MBA, Business Administration and Management, General
2006 to 2008
University of Michigan - Stephen M. Ross School of Business
Bachelor of Business Administration - BBA
1998 to 2002
My team was responsible for creating and driving Intel's marketing strategy to help transform the Telecom industry in preparation for the next generation 5G network My team was responsible for creating and driving Intel's marketing strategy to help transform the Telecom industry in preparation for the next generation 5G network
What company does Amar Ravi work for?
Amar Ravi works for Intel Corporation
What is Amar Ravi's role at Intel Corporation?
Amar Ravi is Marketing Director
What industry does Amar Ravi work in?
Amar Ravi works in the Internet industry.
Who are Amar Ravi's colleagues?
Amar Ravi's colleagues are Daron Green, AJIT PANDA, Tony Reiter, Laszlo Juracz, Joseph Antonakakis, Rachel Wang, Li Yu, Li Lei, Lu Fang, and Andrey Sverdlichenko
📖 Summary
Marketing Director @ Intel Corporation My team was responsible for creating and driving Intel's marketing strategy to help transform the Telecom industry in preparation for the next generation 5G network From November 2015 to December 2017 (2 years 2 months) San Francisco Bay AreaGuest Lecturer @ Stanford University Graduate School of Business Guest lecturer for Stanford GSB BUS155 Marketing Strategy class San Francisco Bay AreaSenior Manager, B2B Marketing Strategy @ Intel Corporation I was responsible for developing marketing strategies to grow Intel's data center market size and share. I did this by:- Analyzing market trends and product pipeline to develop marketing strategy- Collaborating with cross-departmental stakeholders to develop long range plans- Securing and allocating financial resources to support marketing strategy- Aligning marketing resources to execute campaign elements globally- Reporting on campaign results to optimize future strategies From June 2015 to November 2015 (6 months) San Francisco Bay AreaSenior Manager, B2B Content & Messaging Strategy @ Intel Corporation I was responsible for creating content and messaging that clearly explained why Intel's technology was necessary for better business solutions. I did this by:- Recasting the role of Intel's relevance in business innovation through a new global campaign- Aligning content creation through tools and processes, which reduced timelines, reduced costs, and increased contact frequency- Improving user engagement through automating the process by which subject matter and asset formats are tailored to channel From January 2014 to May 2015 (1 year 5 months) San Francisco Bay AreaSenior Manager, B2B Relationship Marketing @ Intel Corporation I was responsible for improving customer experiences, and ultimately sales, through relationship marketing. I did this by:- Launching a B2B lead-generation engine by implementing a marketing automation platform (Eloqua) and developing a behavior-based email marketing model- Creating a CRM strategy and trigger-based email program for Intel's AppUp PC app store, which increased average app downloads per user From July 2012 to December 2013 (1 year 6 months) San Francisco Bay AreaSenior Marketing Manager - CRM & Analytics @ Blurb I was responsible for maximizing revenue through direct marketing. I did this by:- Launching targeted offers to specifically covert inactive customers, and drive larger order sizes- Mining data across Blurb's sales and CRM databases to identify 5 distinct customer types which allowed for more refined offer targeting - Increasing gross margin by optimizing pricing across the product portfolio From June 2010 to July 2012 (2 years 2 months) San Francisco Bay AreaProduct Marketing Manager, Games @ The Walt Disney Company I was responsible for attracting and converting an audience of free and paying players. I did this by:- Emotionally connecting with existing and prospective players through a cohesive story arc- Applying insights derived from in-home customer research to develop an improved set of game features and experiences better suited for our player audience- Increasing first-time player accounts by optimizing ATL & BTL advertising channel mix- Growing paid player base by optimizing the free-to-paid conversion funnel From April 2009 to June 2010 (1 year 3 months) Greater Los Angeles AreaProduct Marketing Manager, Social @ Yahoo I was responsible for growing the user base of Yahoo's social properties. I did this by:- Capturing new user accounts by partnering with product management to lead the marketing launch of Yahoo!'s new social platform ("Profiles")- Developing improvements to the Yahoo! Profiles "sign-up" experience by partnering with UI experts- Gathering insights from some of Yahoo!'s most loyal users at town hall events collaborating with PR and community management teams- Launching online safety-related content for use across the entire Yahoo! network- Driving engagement among Yahoo!'s moderators by launching a dedicated "Yahoo! Power User" group From June 2008 to December 2008 (7 months) San Francisco Bay AreaMBA Intern, Partner Marketing @ Microsoft I was responsible for demonstrating an ability to think strategically. I did this by:- Implementing an enhanced Microsoft sales training guide by gathering insights and data directly from field managers in order to understand the software sales process and uncover inefficiencies- Receiving an offer to return for a full-time opportunity in the partner marketing organization From May 2007 to August 2007 (4 months) Seattle, WashingtonMBA Consultant @ Brasilprev Seguros e Previdência S.A I was responsible for developing a recommendation to improve business practices. I did this by:- Developing an improved cost accounting methodology. Received an "Excellent" (highest) rating from both Ross faculty and BrasilPrev executive team for quality of recommendations- Conducting a competitive analysis of US pension market in order to aid BrasilPrev product innovation From March 2007 to April 2007 (2 months) São Paulo, São Paulo, BrazilManager, Green Card Marketing @ American Express I was responsible for improving customer LTV. I did this by:- Leading an outbound telemarketing and email-based card activation program in order to increase average customer lifetime value- Lowering per/customer marketing costs by transitioning outbound telemarketing programs to a higher-performing vendor From October 2005 to June 2006 (9 months) New York, New YorkAssistant Manager, Blue Card by American Express Marketing @ American Express I was responsible for increasing average customer revenue. I did this by:- Partnering with operations, finance, and advertising groups to develop and execute seven innovative customer loyalty campaigns - Improving customer service by developing rep training material, launching targeted campaigns through and inbound telemarketing channels, and sharing performance metrics with telemarketing vendor managers From June 2004 to October 2005 (1 year 5 months) New York, New YorkSenior Analyst, Delta SkyMiles Card Marketing @ American Express I was responsible for reducing customer churn. I did this by:- Leading an ongoing direct mail and telemarketing program to retain card members- Partnering across American Express and Delta Airlines to launch three co-marketing programs to increase average customer spend From September 2002 to June 2004 (1 year 10 months) New York, New YorkProduct Development, Business Tools @ Facebook I’m responsible for driving product and marketing strategy for Facebook’s Ads Manager app. This includes market sizing, segmentation, positioning, competitive analysis, and go-to-market San Francisco Bay Area
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
1 year(s), 2 month(s)
Unlikely
Likely
There's 71% chance that Amar Ravi is seeking for new opportunities
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