Rashida Sader
Head of People at Direct Axis | City of Cape Town, Western Cape, South Africa
Rashida Sader’s Email & Phone Number
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Head of People at Direct Axis
Talent Manager Southern Africa at Shell in March 2003 - May 2007
University of Cape Town, Masters in Commerce, August 2026
For over 30 years, DirectAxis has been a proudly South African business built on a simple idea: making a plan for your plan. We understand that financial matters can be stressful, so we focus on providing simple, honest, and human support, whether you are pursuing new opportunities or navigating the unexpected. We offer personal lending as well as financial wellness support through our Pulse platform, a free and secure credit-tracking tool designed to help you feel in control, confident, and supported. We adhere to the highest standards of responsible borrowing and lending and remain fully compliant with the National Credit Act, earning trust with every interaction. Our goal remains to deliver a positive, meaningful experience at every touchpoint. We also invest in the communities we serve and the people who shape DirectAxis. Driven by our purpose to empower those we serve, DirectAxis, as part of the FirstRand Group, is proud to help South Africans turn their plans into reality. DirectAxis is a business unit of FirstRand Bank Limited, an Authorised Financial Services and Credit Provider (NCRCP20).
Discover more about Direct Axis
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Operations Head at DirectAxis
In my current role, I drive operational performance and service excellence through optimizing systems and processes, embedding strong governance assurance and increasing efficiencies within the organization through a combination of digital enablement and technology adoption.
Head of Organisational Development at DirectAxis
Head of Organisational Development at Direct Axis
(Mar 2016 – Present)
What is Rashida Sader email address?
Email Rashida Sader at [email protected]. This email is the most updated Rashida Sader's email found in 2026.
How to contact Rashida Sader?
To contact Rashida Sader send an email to [email protected]. (updated on July 2026)
What company does Rashida Sader work for?
Rashida Sader works for Direct Axis.
What is Rashida Sader's role at Direct Axis?
Rashida Sader is Head of People
What industry does Rashida Sader work in?
Rashida Sader works in the Financial Services industry.
