Petra Steenput, Account Director at AddRetail

Petra Steenput

Account Director at AddRetail | Ternat, Flemish Region, Belgium

Profile last verified June 2026
Marketing & Advertising Verified Profile Ternat, Flemish Region, Belgium Vrije Universiteit Brussel
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Petra Steenput works as an Account Director at AddRetail, where she directs advertising, marketing, project management, and people leadership initiatives for a Belgian retail communication agency. Specializing in phigital retail experiences, UX/UI design, and martech innovation, she is known for aligning brand strategy with data-driven creative activations. She holds an academic background from the Vrije Universiteit Brussel and currently operates out of Ternat in the Flemish Region of Belgium.

BEST APPROACH TO REACH Petra Steenput

Given the directory indicates strong confidence for personal contact methods, reach out via personal email with a targeted message addressing how your offerings align with AddRetail’s phigital retail strategy and martech innovation goals.

Petra Steenput Socials
Petra Steenput Work Experience

Account Director at AddRetail in June 2023 - Present

Account Director at BBDO Belgium in March 2022 - May 2023

Account Director at Ogilvy Social.Lab Belgium in February 2018 - February 2022

See more See less

Senior Account Manager at Oink.Agency (now Superkraft) in March 2015 - February 2018

Account Manager at Absolute Agency in February 2014 - April 2014

Senior Account Manager at ACT* in October 2006 - December 2013

Account HR communication at Publicis Consultants in September 2005 - May 2006

Promo team Studio Brussel at VRT in July 1999 - December 2005

Account Manager at Germaine in April 2005 - August 2005

Account Manager at Publicis Groupe in October 2003 - April 2005

Production Assistant at Kanakna Productions in April 2003 - June 2003

Account Executive at McCann Erickson in February 2001 - April 2003

Petra Steenput Education

Vrije Universiteit Brussel, Kandidaat, July 2026

Vrije Universiteit Brussel, Licentiaat, July 1994 to July 2026

St Angela/St Jozef - Ternat, Secundair Onderwijs, July 1987 to July 1993

Petra Steenput Skills
Critical Thinking Artificial Intelligence (AI) Results-oriented leadership Lead Generation Online Lead Generation Special Events TV campaign Radio Digital campaign Post-Production Assistant Director Show Runner Assistant Multi Camera Direction Logging TV Production Reality Television Party Movie Avant Premiere Concerts Brand Visibility Safety Promotional Marketing Creative Thinking Live Events Music Festivals Recruitment Space holder Commercial Farmer Ethologie Change Management Shiatsu Music Therapy Personalization programming (e)DM Shooting photo and video RTV Pimalion Onboarding New Hire Training Time Management Coaching Problem Solving Influencer Marketing Google Analytics Dutch Budget Management People Management Marketing Campaigns Social Media Marketing Analytical Skills Project Management French English Coordinating Skills Communication Marketing Communications Television Digital Marketing Internal Communications Advertising Strategy Media Planning Project Planning Mobile Devices Online Advertising Photography Budgets Corporate Communications Magazines Integrated Marketing B2B Sales Social Media Marketing Strategy Business-to-Business (B2B)
About Petra Steenput’s Current Company
AddRetail

Crafting tomorrow’s phygital retail experiences today. ADDRETAIL is a retail communication agency where strategy, creativity and technology meet. We help brands not just keep up with retail, but lead it. Our expertise spans three powerful pillars: Strategy & Concept – strategy definition, creative concepting, UX/UI design & retail consultancy. Brand & Activation – brand definition, campaigns, activations, in-store, packaging & content. Martech & Innovation – AI for retail, martech ecosystems, advanced analytics & retail innovation. We blend sharp data with bold creativity to build meaningful retail experiences across physical and digital touchpoints. Smart thinking. Bold ideas. Delivered at the speed of retail. Your strategic companion in retail innovation. Contact ADDRETAIL NV Jan Emiel Mommaertslaan 22, box 1 1831 Diegem +32(0)2 895 66 20 [email protected]

Discover more about AddRetail
Petra Steenput’s Colleagues
Ivo Vanderpas

Ivo Vanderpas

Machelen, Flemish Region, Belgium

Account Director - Sr. Communication & Media Specialist - Project Director - Copywriter

Account Director at AddRetail
(December 2021 – Present)

Kris Brandt

Kris Brandt

Ghent Metropolitan Area

Branding & Communication Expert

Zaakvoerder - Freelance Branding & Communication Expert at Brand & More CommV
(May 2021 – Present)

Kelly Thys

Kelly Thys

Asse, Flemish Region, Belgium

Project Manager | Addretail Advertising & Marketing agency

Project Manager-Advertising & communication agency at AddRetail
(September 2024 – Present)

Isabel Donvil

Isabel Donvil

Brussels Metropolitan Area

CEO at ADDRETAIL

Owner at Studio Dekeijzer
(Sep 2012 – Present)

Philip Greenfield

Philip Greenfield

Brussels Metropolitan Area

Independent Non-Executive Board Member at Air Brussels, AddRetail, R-Stream, Citizens; Co-founder at curatedpearls.com, Founder at Brain@ge,

Marketing and Management Consultancy

Pieter Tendeloo

Pieter Tendeloo

Ghent, Flemish Region, Belgium

Strategy Director at AddRetail

I am senior digital strategist with a passion for management assignments on a freelance basis as well as exploring new entrepreneurial ideas.

Fields of expertise:

E-Business consultancy
Creating & implementing digital strategies
Bid management - pitch for the win
Business...

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Frequently asked questions about Petra Steenput

What is Petra Steenput email address?

Email Petra Steenput at [email protected]. This email is the most updated Petra Steenput's email found in 2026.

How to contact Petra Steenput?

To contact Petra Steenput send an email to [email protected]. (updated on November 07, 2025)

What company does Petra Steenput work for?

Petra Steenput works for AddRetail.

What is Petra Steenput's role at AddRetail?

Petra Steenput is Account Director

What industry does Petra Steenput work in?

Petra Steenput works in the Marketing & Advertising industry.

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