Petra Sabo, Chief Commercial Officer at Didriksons

Petra Sabo

Chief Commercial Officer at Didriksons | Sweden

Profile last verified June 2026
Apparel & Fashion Verified Profile Sweden IHM Business School
Verified

Personal Email

***@gmail.com

Personal • High Confidence

Phone Number

+46*****

Sweden • Mobile

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Petra Sabo Socials
Petra Sabo Work Experience

Chief Commercial Officer at Didriksons in November 2022 - Present

Head of DTC at Didriksons in January 2020 - November 2022

Member of Board at Äspereds IF in January 2014 - October 2020

See more See less

Key Account Manager at Didriksons in October 2017 - January 2020

Sales Manager at NUD Collection in October 2013 - October 2017

Business Area Manager at NUD Collection in March 2013 - October 2013

Shop Manager, founder & owner at Details in January 2008 - December 2011

Sales Pieces Accessories at BESTSELLER in January 2003 - December 2009

Petra Sabo Education

IHM Business School, July 2026

IHM Business School, VT 2015, July 2026

Growth Marketing

Petra Sabo Skills
Affärsutveckling Digital marknadsföring Presentationskompetens Inköp Plattform Varumärkesarbete Digital strategi Lönsam tillväxt Tillväxtstrategier PowerPoint Lagledarskap Budgetering Resultatstyrning Direktförsäljning Strategi CRM Marknadsföring i sociala medier Affärsstrategi Marketing Strategy E-handel Marketing Försäljningshantering Försäljning Återförsäljning Företagsutveckling Internationell försäljning Strategisk planering Modebranschen Försäljningsprocess Försäljningsverksamhet Marknadsplanering Marknadsföringsstrategi Marknadsanalys Försäljning och marknadsföring Analytisk förmåga Förhandling Ledning Ledarskap Strategisk försäljning B2B
About Petra Sabo’s Current Company
Didriksons

At Didriksons we have one simple philosophy: We don’t challenge the elements. We adopt to them. That is the same idea used by Julius and Hanna Didrikson when they started making workwear for the fishermen in Grundsund, on the rim of Sweden’s western coastline, back in 1913. Functional garments that kept the wearer dry and happy whatever the weather. For more than one-hundred years we have stayed true to our concept, and probably that is why we still are the leading brand of rain- and weatherproof garments in Scandinavia. Our garments are made for everyone, for you and me. For everyday people, aged 1 to 100 years old. Didriksons once started out as a family company, and we still act like one. We love the family. Our concept is to create functional clothes, with a timeless design, to be worn every day, no matter what the weather. Today the world is different than it was when we started. That means we have to take better care of it. We constantly develop our environmental work, and strive to reduce our footprints in this world. We minimize chemicals, we ban all toxic substances, and we try to reduce our use of water, energy and transportation as much as we can. This is an ongoing work, and we’ll probably never finish. So if you decide for a Didriksons garment, remember that we put all our expertise, every single year of product development and knowledge, into every single item that we put our brand on. Because we want you to stay dry, happy – and active.

Discover more about Didriksons
Petra Sabo’s Colleagues
Ebba Stenfors

Ebba Stenfors

Stockholm, Stockholm County, Sweden

Ebba Stenfors

Store Sales Representative at Didriksons
(November 2024 – Present)

Steve Thomas

Steve Thomas

South Molton, England, United Kingdom

Country Sales Manager at Didriksons

UK, Ireland & North America

Jan Henning

Jan Henning

Greater Dusseldorf Area

Chief Commercial Officer dedicated to brand development

Chief Commercial Officer at Didriksons
(Feb 2025 – Present)

Erik Spillum

Erik Spillum

Norway

3D design, Produktutvikler, Designer, produksjons ansvarlig

Designer for long living dept. and Clo 3D specialist at Didriksons
(Jan 2022 – Present)

Madeleine Tornvall

Madeleine Tornvall

Borås, Västra Götaland County, Sweden

Developing business

Head of platform at Didriksons
(Jan 2025 – Present)

Fanny Ekholm

Fanny Ekholm

Borås, Västra Götaland County, Sweden

CSR Manager på Didriksons

CSR Manager at Didriksons
(Mar 2021 – Present)

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Frequently asked questions about Petra Sabo

What is Petra Sabo email address?

Email Petra Sabo at [email protected] and [email protected]. This email is the most updated Petra Sabo's email found in 2026.

What is Petra Sabo phone number?

Petra Sabo phone number is +46730300739.

How to contact Petra Sabo?

To contact Petra Sabo send an email to [email protected] or [email protected]. If you want to call Petra Sabo try calling on +46730300739. (updated on November 29, 2025)

What company does Petra Sabo work for?

Petra Sabo works for Didriksons.

What is Petra Sabo's role at Didriksons?

Petra Sabo is Chief Commercial Officer

What industry does Petra Sabo work in?

Petra Sabo works in the Apparel & Fashion industry.

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