Mette Knak, Industry Manager at Google

Mette Knak

Industry Manager at Google | Copenhagen, Capital Region of Denmark, Denmark

Profile last verified July 2026
Marketing & Advertising Verified Profile Copenhagen, Capital Region of Denmark, Denmark Copenhagen Business School
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Mette Knak Socials
Mette Knak Work Experience

Agency Partnership Manager at Channel Factory in September 2025 - Present

Industry Manager at Google in April 2021 - August 2024

Partner Manager at Google in January 2016 - April 2021

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Trading Director at Starcom & ZenithOptimedia in August 2015 - December 2015

Broadcast Manager at Starcom Denmark in July 2011 - July 2015

Broadcast Media Planner at Mediacom in September 2006 - June 2011

Mette Knak Education

Copenhagen Business School, Cand.merc, August 2026

Mette Knak Skills
Media Planning Digital Media Media Buying Advertising Broadcast Advertising Sales Media Strategy Digital Marketing Online Advertising Mobile Marketing Digital Strategy Agency Relations
About Mette Knak’s Current Company
Google

Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory’s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser's campaign run against unsuitable videos, such as children’s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just ‘set it and forget it’ when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.

Discover more about Google
Mette Knak’s Colleagues
Alejandro Gil

Alejandro Gil

Barcelona, Catalonia, Spain

Social Media Manager

Director Comercial Barcelona at WEMASS
(December 2024 – Present)

Diana Zeljkovic

Diana Zeljkovic

Greater Stockholm Metropolitan Area

Driven Multifaceted Professional with Expertise in Project Management, CEO assistance, Strategic Leadership, and Client Relations

Executive Assistant to Chief Operating Officer at Channel Factory
(May 2024 – Present)

Louise Forslid

Louise Forslid

Stockholm County, Sweden

Sr. Client Solutions Manager at Channel Factory

Client Solutions Manager at Channel Factory
(November 2019 – Present)

Anette White

Anette White

Greater Oslo Region

Agency and partnership manager @Channel Factory

Agency and partnership manager at Channel Factory
(April 2024 – Present)

Johan Fernkvist

Johan Fernkvist

Greater Stockholm Metropolitan Area

Sales Director Nordics ChannelFactory

Nordic Sales Director at Channel Factory
(January 2023 – Present)

Fabien Bourgies

Fabien Bourgies

Mons, Walloon Region, Belgium

We help brands find the right content, context and audience on YouTube at the right price. #safeandcontextualtargeting

Country Manager Belgium-Luxemburg at Channel Factory
(January 2023 – Present)

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Frequently asked questions about Mette Knak

What is Mette Knak email address?

Email Mette Knak at [email protected] and [email protected]. This email is the most updated Mette Knak's email found in 2026.

How to contact Mette Knak?

To contact Mette Knak send an email to [email protected] or [email protected]. (updated on April 21, 2026)

What company does Mette Knak work for?

Mette Knak works for Google.

What is Mette Knak's role at Google?

Mette Knak is Industry Manager

What industry does Mette Knak work in?

Mette Knak works in the Marketing & Advertising industry.

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