Manon Bails
Senior Strategist & copywriter at Base Design | Brussels, Brussels Region, Belgium
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Manon Bails works as a senior strategist and copywriter at Base Design, an independent international creative network with studios spanning Brussels, New York, Geneva, Melbourne, Saigon, and its digital hub. She completed her primary education at HEC Paris, which informs her analytical approach to brand development and messaging. Operating within the design sector, she is positioned as a specialist in crafting meaningful, long-lasting creative ideas that align with Base’s collaborative, culture-driven framework.
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Senior Strategist & copywriter at Base Design in September 2024 - Present
Strategist & copywriter at Base Design in September 2021 - September 2024
Sous Chef at MOK Specialty Coffee Roastery & Bar in October 2021 - February 2023
Business & brand strategy lead / partnerships at Le Fooding in September 2020 - August 2021
Consultant at Oliver Wyman in August 2019 - September 2020
Brand strategy consultant at The Culinistas in April 2019 - August 2019
Strategic planner at BETC in June 2017 - December 2017
Operations / HR Consultant at Greenyard in June 2016 - August 2016
Operations Intern at Greenyard in September 2015 - June 2016
HEC Paris, Master in International Management, July 2026
FERRANDI Paris, Cooking and Related Culinary Arts, July 2026
McGill University, Bachelor’s Degree, July 2026
Base is an international network of creative studios. A company of cultures working across Brussels, New York, Geneva, Melbourne, Saigon, and our Digital studio. We’re independent by nature and connected by choice. Each studio is rooted in its own city and culture, yet linked by shared curiosity, craft, and values. Together we work across strategy, design, and technology to create ideas that move with the world — clear, meaningful, and built to last. Founded in the early '90s, Base continues to evolve through collaboration. Today, the group is led by partners across all studios, shaping a model that grows through difference rather than duplication. Our collaborations include: Apple, Uniqlo, Uber, Fondation Louis Vuitton, MoMA, The New York Times, KANAL Centre Pompidou, Institut Français de la Mode, La Galerie Dior, Mecca, Suntory, 12 Matcha, Caudalie, La Prairie, Kit, Bongénie, DoorDash, Biennale of Sydney, Art Gallery of South Australia, Caran d’Ache, QoQa, NY Mets, The Prince Estate, Rock & Roll Hall of Fame, and JFK Terminal 4. Base Group is a certified B Corp, with our Brussels and New York studios part of the global movement. Learn more here: https://www.bcorporation.net/en-us/find-a-b-corp/company/base-group-inc/
Discover more about Base Design
PM @ Base Design
Project Manager at Base Design
(August 2024 – Present)
Managing Director chez Base Design
Managing Director at Base Design
(July 2022 – Present)
Creative Director & Founding Partner @ Base Design • Author of the 5–Minute Poster Series • Teacher in Design & Branding
Base is an international network of studios led by creatives.
Brussels. New York. Geneva.
Base understands (context), defines (concept),
brings (design), seeks (clarity), and builds (empathy).
Base does Branding.
Research. Strategy. Story. Concept. Art Direction. Design Env...
Partner & CEO BaseSGN
Co-Founder, CEO at Rice
(Jan 2011 – Present)
Associate Creative Director at Base Design
Associate Creative Director at Base Design
(Sep 2024 – Present)
Founding partner & creative director at BaseDesign, Boardmember Z33 , Member of general assembly at Wiels & La Loge
Founding partner at BaseDESIGN
(Jan 1995 – Present)
What is Manon Bails email address?
Email Manon Bails at [email protected] and [email protected]. This email is the most updated Manon Bails's email found in 2026.
How to contact Manon Bails?
To contact Manon Bails send an email to [email protected] or [email protected]. (updated on November 08, 2025)
What company does Manon Bails work for?
Manon Bails works for Base Design.
What is Manon Bails's role at Base Design?
Manon Bails is Senior Strategist & copywriter
What industry does Manon Bails work in?
Manon Bails works in the Design industry.
