Karim Alirezaei

Zarrin Roya is a trusted and well-established name in the personal hygiene industry, with over three decades of experience built on innovation, quality, and dedication. Its portfolio includes some of Iran’s most recognized brands—My Baby, My Lady, Easy Life, CoComi, Goodmood, and CleanUp—each designed with a clear purpose: to enhance everyday well-being across all stages of life. The company’s story began in 1989 with the production of plastic baby feeding containers. A major turning point came in 2000 with the launch of My Baby, marking Zarrin Roya’s entry into the hygiene product sector. In response to evolving consumer needs, My Lady was introduced in 2001, offering feminine hygiene solutions. The product range expanded in 2009 with Easy Life, catering to adults with incontinence, and was completed in 2022 with the launch of CleanUp, a line of tissue products. With a deep understanding of consumer behavior and a commitment to using advanced technologies, Zarrin Roya has become a pioneer in the personal hygiene space—both locally and across international markets. At Zarrin Roya, we believe that health, comfort, and dignity are essential to a life well lived. We are more than just a manufacturer—we are a trusted partner to families, supporting them from infancy to Senior years.This philosophy, alongside our commitment to sustainability, social impact, and continuous improvement, places Zarrin Roya at the forefront of responsible innovation in FMCG. We look toward a future shaped by care, compassion, and meaningful connections.