Josepha Lerest

Why MAIF International? Nowadays, people are buying less, sharing more, renting more, subscribing more. Business models like Netflix, AirBnb or BlaBlaCar have transformed our economy forever. Consumption patterns are changing and there is a fundamental trend with the shift from an ownership to a usage-based economy. These changes are opening up a field of opportunities for new players in emerging and growing markets. This shift from ownership to usage-based economy also impacts the way these services are insured. In this context, we see that insurance is becoming a cornerstone of the business models of these platforms, to the extent that they simply cannot operate without suitable insurance solutions to cover their users. As a result, these platforms have a real need to understand the risks in order to better manage the performance of their programs, which will maximize their ability to sustain their activities. On the other side of the spectrum, these new trends are generating new business opportunities for insurers who are seeing their historical markets crumble. In this context, a good understanding of these new business models and the way in which they can be insured is a major stake for anyone wishing to position itself on these markets over the long term. Maif International is positioned at the crossroads of these issues and needs with a value proposal that links all these actors. MAIF International is a pan-european one-stop-shop that offers tailor-made solutions to improve and drive the performance of your insurance programs, whether you are an insurer or a platform.