Graeme Scottdodd, Managing Director at Action Insight Management (AiM)

Graeme Scottdodd

Managing Director at Action Insight Management (AiM) | Falkirk, Scotland, United Kingdom

Profile last verified July 2026
Consumer Goods Verified Profile Falkirk, Scotland, United Kingdom Barnard Castle
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Graeme Scottdodd serves as the Managing Director and founder of Action Insight Management (AiM), a Falkirk-based firm specializing in FMCG insights and commercial planning. He built the company’s cloud-based Trade Promotion Optimization platform, which guarantees a three percent increase in profit pools or operates on a no-fee basis if targets are unmet. An alumnus of Barnard Castle, he delivers consultancy and training to help consumer goods organizations embed predictive pricing models into their existing revenue growth management workflows.

BEST APPROACH TO REACH Graeme Scottdodd

Contact him via personal email with a concise proposal explaining how his performance-backed TPO tool can improve your brand's pricing elasticity and schedule a short discovery call.

Graeme Scottdodd Socials
Graeme Scottdodd Work Experience

Managing Director at Action Insight Management (AiM) in January 2011 - Present

Global Group Commerce Project Manager at Heineken in January 2009 - January 2011

Commercial Director (Sales & Marketing) at Scottish & Newcastle in September 2006 - January 2011

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Category / Business Development Director at Scottish & Newcastle International in January 2004 - September 2006

Category Development Controller at Scottish & Newcastle in January 1998 - January 2004

Category & District Manager at Diageo in January 1993 - January 1998

Key Accounts at Curver in January 1991 - January 1992

Key Account Sales Manager at Philip Morris International in January 1985 - January 1990

Graeme Scottdodd Education

Barnard Castle

Richmond School

Graeme Scottdodd Skills
FMCG Shopper Marketing Competitive Analysis Pricing Marketing Strategy Strategy Trade Marketing Retail Business Strategy Customer Insight Income Statement Sales Key Account Development Brand Management Beer Brand Development Marketing Business Development Grocery Consumer Products New Business Development Market Analysis Brand Architecture Business Planning Marketing Management International Marketing P&L Management Market Planning Analytics Pricing Strategy Segmentation Marketing Research Project Planning Sales Operations Management Leadership Coaching Negotiation Brand Equity Customer Marketing Key Account Management Consumer Insight Profit Maximization Business Insights Category Management Trade Promotion Optimisation (TPO) FMCG Sales & Marketing Management Consumer and Shopper Insights Pricing Strategy & Tactics TPM
Frequently asked questions about Graeme Scottdodd

What is Graeme Scott-dodd email address?

Email Graeme Scott-dodd at [email protected] and [email protected]. This email is the most updated Graeme Scott-dodd's email found in 2026.

What is Graeme Scott-dodd phone number?

Graeme Scott-dodd phone number is +44 07801 552037 and +44.1324867733.

How to contact Graeme Scott-dodd?

To contact Graeme Scott-dodd send an email to [email protected] or [email protected]. If you want to call Graeme Scott-dodd try calling on +44 07801 552037 and +44.1324867733.

What industry does Graeme Scottdodd work in?

Graeme Scottdodd works in the Consumer Goods industry.

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