Fleur Debaets, Product Manager at What's Cooking?

Fleur Debaets

Product Manager at What's Cooking? | Ghent Metropolitan Area, Belgium

Profile last verified June 2026
Consumer Goods Verified Profile Ghent Metropolitan Area, Belgium Antwerp Management School
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***@newvalmar.be

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Phone Number

049*****

Belgium • Mobile

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Fleur Debaets serves as a Product Manager at What’s Cooking?, a Belgian-headquartered European food group specializing in high-quality, innovative ready meals and professional food services. Based in the Ghent Metropolitan Area within the consumer goods sector, she completed her primary education at Antwerp Management School. Her current responsibilities center on developing product strategies that support the organization’s focus on sustainable, convenient meal offerings for a workforce of approximately 1,400 employees.

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Reach out via personal email with a concise value proposition highlighting how your consumer goods innovations align with What’s Cooking?’s sustainable ready-meal portfolio and European market growth objectives.

Fleur Debaets Socials
Fleur Debaets Work Experience

Product Manager at What's Cooking? in June 2021 - Present

International Key Account Manager Europa, DomTom & Nord- Africa at New Valmar (Nûby) in January 2018 - June 2021

Sales Nutrisis at Solina Group in May 2017 - December 2017

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Dietician / Sales IMEA & South Europe & Marketing at Cavalier in January 2007 - May 2017

Dietiste at Bodystyling in January 2005 - September 2005

Fleur Debaets Education

Antwerp Management School, July 2026

Katholieke Hogeschool 'Sint-Lieven', Gent, Bachelorgraad, July 2026

Fleur Debaets Skills
Portfoliomanagement Projectmanagement Productontwikkeling Strategische planning Productlancering Analytisch denkvermogen Verkoopstrategie English Dietetics Verkoopmanagement Marketing Sales FMCG Business Development Voedselindustrie Productmanagement B2B Marketingstrategie Onderhandelen Voeding Spaans Frans Duits SAP-systeem Productmarketing Key Account Development SAP ERP Management Verkoop en marketing Marktplanning Business planning Verkooppresentaties Marktanalyse Exporteren Internationale verkoop International marketing
About Fleur Debaets’s Current Company
What's Cooking?

What’s Cooking? is a European fresh savoury food group headquartered in Belgium which commercialises in Europe and beyond a wide range of high-quality and innovative ready meal products (also known from Come a casa®), as well as related professional food services. “Day by day, we make sustainable food second nature by increasing the world’s appetite for tasty, convenient meals, crafted with care both for the people and the planet.” Our customers and consumers are always on our hungry minds when preparing our food products, as is the well-being of our approximately 1,400 employees from our headquarter, 5 industrial sites in Belgium, France, Poland, and the UK, and 5 sales offices. What’s Cooking Group exists for 75 years, is listed on Euronext Brussels since 1986 (EBR: WHATS) and realised a turnover of EUR 404 million in 2024. More info about What’s Cooking? can be found on www.whatscooking.group.

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Fleur Debaets’s Colleagues
Henk Gurdebeke

Henk Gurdebeke

Zomergem, Flemish Region, Belgium

Group Process R&D Lead @What’s Cooking?

Group Process Engineer at Ter Beke
(August 2022 – Present)

Melissa Vulpi

Melissa Vulpi

Beaumont, Walloon Region, Belgium

Payroll Specialist

Payroll Specialist at What's Cooking?
(March 2023 – Present)

Lore Muylle

Lore Muylle

Ghent, Flemish Region, Belgium

Group Sustainability Manager at What’s Cooking?

Group Sustainability Manager at What's Cooking?
(September 2022 – Present)

Armando Romero

Armando Romero

Greater Pamplona Area

Sales Manager at What’s cooking Ibérica

Sales Manager Iberia at What’s Cooking Group
(September 2023 – Present)

Piet Sanders

Piet Sanders

Bonheiden, Flemish Region, Belgium

CEO @What’s Cooking?

Chief Executive Officer at What's Cooking?
(Oct 2021 – Present)

Orphee Genachte

Orphee Genachte

Copenhagen, Capital Region of Denmark, Denmark

HR Officer

Human Resources Officer at What’s Cooking Group
(Aug 2025 – Present)

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Frequently asked questions about Fleur Debaets

What is Fleur De Baets email address?

Email Fleur De Baets at [email protected] and [email protected]. This email is the most updated Fleur De Baets's email found in 2026.

What is Fleur De Baets phone number?

Fleur De Baets phone number is 0496520796.

How to contact Fleur De Baets?

To contact Fleur De Baets send an email to [email protected] or [email protected]. If you want to call Fleur De Baets try calling on 0496520796. (updated on November 08, 2025)

What company does Fleur Debaets work for?

Fleur Debaets works for What's Cooking?.

What is Fleur Debaets's role at What's Cooking??

Fleur Debaets is Product Manager

What industry does Fleur Debaets work in?

Fleur Debaets works in the Consumer Goods industry.

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