Fiona Mcdaniel, Co-Founder at Made for you Global

Fiona Mcdaniel

Co-Founder at Made for you Global | United Kingdom

Profile last verified June 2026
Retail Verified Profile United Kingdom Queen's University Belfast
Verified

Work Email

***@madeforyouglobal.com

Last verified May 2026

Personal Email

***@sky.com

Personal • High Confidence

Phone Number

+44 ** **** *125

United Kingdom • Phone

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Fiona Mcdaniel Socials
Fiona Mcdaniel Work Experience

Co-Founder at Made for you Global in January 2020 - Present

Head of Marketing UK & Ireland at Xpert Professional in October 2023 - Present

Brand & Content Director at Humanery.com in October 2022 - May 2023

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Marketing Consultant at Tanrevel in January 2023 - April 2023

Head Of Marketing at A LITTLE FIND in August 2021 - October 2022

Head of Global Marketing at bgx in March 2019 - February 2021

Head Of Global Marketing at Blowout & Go in November 2017 - February 2021

Head of Digital Marketing at City Social in November 2016 - October 2018

Head of Digital at City Social in August 2016 - October 2018

Director of Client Services & Marketing at Future Publishing in January 2012 - December 2015

Head of Digital & Direct content communications at BSkyB in January 2011 - February 2012

Head of Publishing and Marketing at BSkyB in September 2008 - July 2011

Marketing Controller at BSkyB in January 2005 - January 2008

Fiona Mcdaniel Education

Queen's University Belfast, Ba Hons, July 1990 to July 1994

Ulster University, Pgdip, July 1994 to July 1995

Fiona Mcdaniel Skills
Digital Marketing Brand Development Marketing Communications Social Media Email Marketing Digital Strategy Business Development Digital Media Editorial Integrated Marketing Marketing Publishing Content Strategy Content Management Social Media Marketing Brand Management Marketing Strategy Campaign Management Strategy Online Advertising Content Marketing Consumer Marketing Data Segmentation Facebook Facebook Marketing Pr Management Branding & Identity Analytical Skills
About Fiona Mcdaniel’s Current Company
Made for you Global

Xpert Professional is Ireland’s leading distributor of professional hair care products, employing over 70 staff at our headquarters in Naas, Co. Kildare. David Donnellan, Managing Director founded Xpert Professional in 1997 and partnered with the Italian brand of salon exclusive haircare, ALFAPARF Milano. ALFAPARF Milano has gone on to become the fastest growing brand in the history of the professional haircare industry in Ireland and is Ireland’s number one professional hair care brand today, used by more Irish hairdressers than any other professional brand. In 2005 we added more leading professional brands to our portfolio of salon exclusive products, including premium brands Joico and Moroccan Oil, and the organic brand Kemon. We also offer a leading edge salon software system, Shortcuts. At Xpert Professional, education has always been central to our ethos. We have the country’s largest technical team and offer over 400 courses per year, including those at our state-of-the-art training facility, ACCADEMIA in the heart of Dublin. We also have an in-house marketing team who offer strategic and effective marketing for our leading brands. At Xpert Professional, we realise the importance of developing innovative, customised digital communications which will continue to be our focus in 2020

Discover more about Made for you Global
Fiona Mcdaniel’s Colleagues
Helen Marsh

Helen Marsh

United Kingdom

Spa/Leisure/Fitness/Golf Membership Exec

Business Development Manager at Xpert Professional
(Jul 2023 – Present)

Stacy Humphreys

Stacy Humphreys

Swindon, England, United Kingdom

Head of Education UKI Xpert Professional

Head of Education Xpert Professional at Xpert Professional
(Apr 2024 – Present)

Ruth Oconnell

Ruth Oconnell

Dublin, County Dublin, Ireland

Business Development Manager

Sales -to target and excess
Customer training and inductions
Merchandising
Aiding staff onboarding and mentoring
Drive and launch of POS ,SD , compliance
NPL, NDL
Sell out support -expo and inclinic events
Brand expansion
Social media brand awareness

Piero Gentile

Piero Gentile

United Kingdom

Technical Educator ALFAPARF MILANO UK & Ireland

Technical Educator at Xpert Professional
(Jan 2022 – Present)

Joe Lynam-smith

Joe Lynam-smith

Ravenstone, England, United Kingdom

Supporting Pro Hair Wholesalers & Distributors 💇‍♂️💇 With High-Quality Professional Colour & Care Exclusives 🎨 Country Manager at Selective Professional 🏆 Connect 💌: [email protected] Call 📞: 07907868455

Professional Hair Colour

Grace Norwood

Grace Norwood

Kilkenny, County Kilkenny, Ireland

National Sales Manager of the Beauty Division at Xpert Professional

Business Growth Executive at Dermalogica
(Apr 2022 – Present)

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Frequently asked questions about Fiona Mcdaniel

What is Fiona Mcdaniel email address?

Email Fiona Mcdaniel at [email protected], [email protected] and [email protected]. This email is the most updated Fiona Mcdaniel's email found in 2026.

How to contact Fiona Mcdaniel?

To contact Fiona Mcdaniel send an email to [email protected], [email protected] or [email protected]. (updated on October 30, 2025)

What company does Fiona Mcdaniel work for?

Fiona Mcdaniel works for Made for you Global.

What is Fiona Mcdaniel's role at Made for you Global?

Fiona Mcdaniel is Co-Founder

What industry does Fiona Mcdaniel work in?

Fiona Mcdaniel works in the Retail industry.

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