Farhad Noory

It all started in with a farmers market stand... Our founder Nazie Sidiq learned her now–famous recipe from her grandmother, harvesting fresh vegetables and ingredients from their garden. She began to make her own flatbreads for friends, just to see what they thought. Having never heard of such a dish, people raved. She looked to farmerʼs markets and applied for her own booth, thinking, “If others can do it, why canʼt I?” It was met with immediate success — selling out every weekend, before other vendors. From there, what started as a little stand selling flatbreads took off, and she expanded her offerings to include spreads and sauces that she recreated from her own familyʼs history, rooted in tradition with simple, delicious flavors. With the help of her husband and children Bolani continued to grow, first to other farmersʼ markets around the Bay Area, and then beyond, ultimately being at over 200 farmerʼs markets across California. Then came deals with major retailers and Bolani grew to what it is today: more readily available, but still at its heart, a family company.