XMC - CANADA's OFFICIAL SPONSORSHIP AND EXPERIENTIAL MARKETING™ AGENCY

Founded in 2006, XMC is a proudly independent agency that provides strategic counsel and execution of bespoke Sponsorship and Experiential Marketing™ programs for over 35 world-class companies. XMC collaborates with clients to create powerful integrated marketing campaigns shaped by strategic insight, defined by meaningful execution, and supported by proprietary business tools and analytics.With a head office in Toronto, 50 full-time employees and a roster of 2,500 part time employees across the country, the XMC Group of Companies includes XSS (national staffing solutions), GWN Events (turnkey event production services), GWN Promotions (branded products), and Sponsorship Canada (sponsorship valuation and sales). Our team has nurtured XMC’s culture—from the people we seek to attract and fiercely retain, to the sponsorship, Experiential Marketing™ and field marketing methodology and processes we’ve trademarked and employ. XMC is Canada’s official Sponsorship and Experiential Marketing™ Agency.