TRUE Sports

For more than 100 years we’ve been innovating performance enhancing sports products. We put the research, time and investment into our ideas; the blood, sweat and tears into our designs; the early mornings and the late nights into perfecting the experience athletes feel with our products – because we know good isn’t good enough. It’s greatness that creates a legacy. TRUE Sports includes the True Temper and Project X golf shaft brands - the leaders in golf shaft technology and number one shafts on the PGA Tour for more than 70 years. Our unchanging mission is to be the choice of the world's best professionals and everyday golfers around the world through relentless innovation, refinement and improvement. We're also proud that we are the only steel golf shaft company producing exclusively in the USA from our 325,000 square foot manufacturing facility located in Amory, Mississippi. TRUE Hockey is the fastest-growing brand in the hockey industry, offering premium composite sticks, skates, gloves, bags, and other soft goods. The mission of TRUE Hockey is to design, manufacture and distribute performance enhancing hockey equipment that unlocks the fullest potential of each athlete on the ice. TRUE Hockey is currently being used by over 100 NHL players night in and night out.TRUE Lacrosse is dedicated to developing the most technologically advanced lacrosse equipment to unlock the fullest potential of each and every athlete. True Temper Sports is headquartered in in Memphis, TN, with sales, R&D and distribution facilities located around the globe including San Diego, Chicago, Canada, England and Asia.