Specialty Products Inc.

Specialty Products Inc. (SPI) is a family owned brokerage. While our company heritage dates back to 1962, SPI was incorporated in 1991. Today we have 2nd and 3rd generation present in our business. SPI started in a home basement and quickly grew in staff and innovations, to our current corporate office headquarters in Franklin, WI. We offer a dedicated customer service team, who in conjunction with professional sales consultants, work to enhance our customers' merchandising and sales efforts. Driving growth in the Specialty business, we have addressed our manufacturers' needs for incremental sales by servicing all classes of trade in WI, IL, MI, MN, ND and SD.