SmartTouch® Interactive

Backed by more than 30 years of experience in developing lead generation and lead nurturing programs for hundreds of clients, SmartTouch Interactive has set a new standard as a single-source provider of lead generation programs and an integrated CRM and marketing automation solution combined in one powerful platform, SmartTouch®. SmartTouch gives clients the streamlined power of an integrated sales and marketing automation solution and Lead Cultivation: a proven process we've developed to help clients generate, capture, score and nurture leads with "smart touches" — delivering more cost-effective, qualified leads and increasing sales. The team put their 30 plus years of combined product development and product marketing experience to work to develop SmartTouch, a second generation CRM and marketing automation solution. SmartTouch is the fifth Software-as-a-Service (SaaS) application for SmartTouch co-founder and president, Robert Cowes, who joined forces with CEO, Alan Daniel, an experienced entrepreneur and former client, to create a firm that helps companies grow their business through smart leads, smart touches and smart sales and marketing automation to get solid results. We have helped a growing roster of clients over the past five years, producing and managing over $20 million in lead generation budgets and producing over 400 e-mail campaigns that have resulted in 100,000 leads and more than $250 million in sales. Our proven methodologies and SmartTouch solutions have driven 12,000 e-mail driven transactions (leads or shopping cart) in just the last 8 months alone. We are passionate about what we do — and are equally passionate about passing that knowledge to others for success. We help firms that require a multi-touch sales cycle create demand for products and services, and grow their business.