Seva Group

Seva was founded in 1985 in Nashik and entered the automotive industry during a revolutionary time. We started our journey with the iconic Maruti 800, amongst many others, and over the decades have expanded into different territories, industries and brands from India and around the world. Since the beginning, our mission has remained unchanged - to offer our customers the best experience while offering them products from beloved brands.Seva Group's portfolio of brands spans across four-wheelers (Maruti Suzuki), two-wheelers (Honda), technology (Apple) and fitness (Asics, Speedo and Giant). Seva Automotive, Rushabh Honda and Element Retail are the three companies that form the Seva Group.We pride ourselves in working with the best brands in each industry. These-award winning brands are also at the top in their respective domains, whether it is Maruti Suzuki in four-wheelers, Apple in technology or Giant in bicycles. Our passion for sports and fitness has also translated into us managing the only triathlon retail portfolio - running, swimming and cycling - under Element Retail, which also set up India’s first-ever experience centre for Giant bicycles.