SERE Group

SERE Limited is a family-run, car dealership based in Lisburn and Belfast. Managing Director, Stanley Edgar started out in the automotive industry by selling cars from a portakabin beside his family home. The company name ‘SERE’ derives from the initials of the company’s founding partners, Stanley Edgar and his wife Rosemary Edgar. The first Used Car Supermarket opened in February 2000 at the 4.5 acre site based on the Moira Road, Lisburn which can house up to 500 cars.Today, SERE have two used car supermarkets and two new car franchises which operate from their showrooms in Lisburn and Belfast. The new car franchises include the sporty, dynamic SEAT brand, as well as Korean brand, Ssangyong and the prestigious Mitsubishi. SERE is a customer focused dealership which is open 7 days a week and prides itself on providing outstanding value for money, as well as a first class service to all customers.