Popology

Popology is an evolution in the execution of marketing communication programs for our clients. Popology was created by Allied as a means to enable our customers to coordinate, create and produce their marketing communications through a branded web portal. Historically, we've offered clients web-to-print or print-on-demand solutions; however, Popology is by far the most robust web technology we've brought to market, with the ability to deploy simple storefronts, offer collateral management services, and execute full-blown multi-channel campaigns. But technology alone did not create Popology. Equally important is Allied's vast experience in program management and technical expertise in high-end print and mail production. The ability to consistently produce color-critical and time-sensitive marketing collateral and direct mail separates Popology from run-of-the-mill print storefront sites. - Popology is a way to more effectively reach your customers by enabling targeted electronic and print communications. - Popology employs a web-based interface for brand, collateral and inventory management, as well as to facilitate campaigns and projects across multiple channels. - Popology delivers more timely and effective marketing, driving revenue and lowering costs.