Mum & Baby Centre (mumandbabyonline.co.uk)

Launched in May 2010, Mum and Baby Centre is committed to making life easier for expectant and new parents. Mum & Baby Centre owns and manages mumandbabyonline.co.uk and co-brand Totally Pregnant. Mumandbabyonline.co.uk is the UK’s largest online only data gathering site in the pregnancy and new mums market. Mumandbabyonline.co.uk has over 1 million members; both mums-to-be and new mums and offers members the opportunity to sign up to all the best mum and baby clubs in one place. With over 15 years’ experience in the Mother & Baby market, the team at mumandbabyonline.co.uk provide simple, cost effective solutions for brands to interact with expectant and new parents at this pivotal time in their lives. By registering with mumandbabyonline.co.uk there is no need for expectant and new parents to search any further as with just one simple registration process, they are signing up to all the best baby clubs and offers in one place. As well as being able to choose which clubs to join, they also become a member of Totally Pregnant, which offers members fantastic offers and best-buys on baby and lifestyle products. Nearly 2 in 3 mums claim that mumandbabyonline saves them time as they can register for many baby clubs in one place*. Mumandbabyonline.co.uk starts to build a relationship with parents as soon as they find out they are expecting, helping to build trust and a lasting relationship as well as providing relevant information to mums-to-be when they need it. Expectant parents have a real thirst for knowledge and want to ensure they are as prepared as they can be for their new arrival. As a brand, finding the right channels to reach parents-to-be can be difficult. By working with mumandbabyonline.co.uk you will be working with a brand parents trust to bring them good value and relevant information at key stages of pregnancy and beyond. *source: MumsViews Ltd (1,974 expectant and new mums)