M.S. in Marketing Intelligence - Towson University

Marketing intelligence is the integration of marketing research, strategy, analytics, data management, and interactive marketing. Towson University's master's degree program in marketing intelligence with an embedded post-baccalaureate certificate in interactive marketing is designed with an applied, experiential learning focus based on industry needs. Through rigorous coursework and hands-on research, you will learn how to acquire, analyze and utilize marketing data and gain the experience necessary to enter high-level positions responsible for strategic decisions. -> Update your digital marketing toolbox with in-demand niche skills like Google Ads, Hubspot, and Hootsuite certifications as a part of the degree. -> No GRE/GMAT requirements -> Learn from and network with marketing professionals from companies like Merkle, AOL, Jellyfish, Salesforce and more -> Use of SQL, Python, R, and Tableau for queries, analyses and visualization