iPinYou

Intro of iPinYouEstablished in 2008, iPinYou has set its sights to be China’s leading platform in marketing strategies through its cutting edge big data technology and artificial intelligence.By having one of the best big data analysis and machine learning teams in the world, iPinYou been a pioneer in the ad tech industry especially in the field of big data study. The company’s real-time bidding platform meets international standards and offers the most technologically advanced solutions in audience profiling. Through strategic collaborations with third-party measurement vendors, iPinYou has built up data resources that puts its DSP at an advantageous position in China’s fast moving internet space. The company has also been working with more clients and brand marketers from Asia, Europe and North America, offering them one-stop solution in intelligent marketing and strategies.The current market share of iPinYou in China’s programmatic ad market stands at 59.8 percent. Until December 2016, iPinYou’s clients in ad tech numbering more than 1,800 include brands from various sectors such as ecommerce, retail, auto, IT, finance, travel, real estate and games. Among them were big brands such as Unilever, General Motors, Ctrip, Air China, Sunning while more than 300 of Fortune 500 companies were involved in collaborations with iPinYou. Besides, the company also helped around 10 of its clients to build DMP, streamlining AI-powered marketing software and platform for better data management. The company has been acknowledged by Google, Alibaba, Tencent and Baidu as the best partner in programmatic marketing, while it has also received prizes at the Chinese Internationa Advertising Festival, Great Wall Awards, ROI Festival, among other industrial recognitions received.iPinYou is on an ongoing effort to streamline strategies and platforms in smart marketing through AI and big data to help brand marketers achieve their ROI.