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1-10 employees
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Marketing and Advertising
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301 Arizona Ave Suite 400,Santa Monica,CA,US
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Convertro offers marketing attribution solutions for all marketers. Marketing Mix Modeling (MMM) and Multitouch Attribution (MTA) have been useful solutions for many years. But with the plethora of touchpoints along a customer's journey, a unified, holistic view that takes both marketing and non-marketing factors into account is necessary. While MMM explain the 40,000-foot story, and MTA explains the 4-foot high story, getting them to co-exist is nearly impossible. Our Unified Marketing Activation Platform (UMAP) is a single model framework that provides fast, accurate, strategic and tactical marketing insights and recommendations.Do you need MTA or Unified? We have a solution for you either way.DO YOU NEED UNIFIED?+ You currently use both MMM and MTA and find large discrepancies+ You invest heavily in digital and offline marketing+ Your marketing organization wants to be more data-driven+ Your revenue comes through online and offline points-of purchase+ Your business is affected by economic, seasonal, competitive, and weather factorsFind out more here: http://www.convertro.com/unified-attribution-modelDO YOU NEED MTA?+ You currently use last-click and aren’t seeing revenue growth via advertising+ You primarily advertise direct to consumer or business via user-level methods like search, display, email, social, direct mail or catalog+ You want to tie advertising effectiveness back to your CRM.+ You want to better understand your consumers’ journey to purchase+ You are under pressure to maximize the effectiveness of every marketing dollar+ Your business sells through multiple channels: brick & mortar, online, and via mobile applicationsFind out more here: http://www.convertro.com/multi-touch-attribution/Contact us: [email protected] 1-800-797-0176
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Convertro Email Formats | Example Email Formats | Percentage |
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{first} | [email protected] |
46.67%
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The widely used Convertro email format is {first} (e.g. [email protected]) with 46.67% adoption across the company.
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