Centrac DC Marketing Research

Effective March 2014: Veris Consulting has expanded its Survey Research practice through the addition of Centrac DC. The Primary Market Research practice will be branded as "Centrac - A Division of Veris Consulting" and is led by Jeff Adler, a renowned expert who has over 30 years of experience. The addition of Centrac broadened Veris’ suite of survey research services to include a full spectrum of customized primary market research services, including quantitative and qualitative survey research services applied to areas such as product testing, new product positioning, customer satisfaction, advertising research and trademark litigation. Our primary market research team is expert at surveying defined and often hard to reach populations for large corporations and nonprofit organizations in industries such as healthcare, packaged goods, pharmaceuticals, retail, medical devices and surgical supplies, life sciences, travel, publishing, healthcare sites, insurance carriers and financial services. If you have a project which needs outside the box thinking, involves a difficult to reach population, or just seems to be the nut that nobody else can crack – Centrac may be able to help. Of course we are still really good and really efficient on more “run of the mill” projects also! Originally part of the Centrac family of marketing research companies founded in 1971, our efforts are based upon the importance of PROPER RESEARCH DESIGN and FLEXIBILITY. Our insightful recommendations and insights deliver clear findings which inform business direction. Although we serve a very, very broad range of industries, one area of particular specialty for us is primary research for pharmaceutical, health, biotech, and device industries. We would be glad to hear from any LinkedIn members who would like to learn about techniques and execution methods we have successfully employed, and how they might apply to your research needs and challenges.