Center for Marketing and Opinion Research

The Center for Marketing & Opinion Research provides public opinion research services to colleges and universities, hospitals and healthcare organizations, and community-based organizations and government agencies. We collect reliable, valid and meaningful data for our clients using telephone, web and mail surveys, field, intercept and key informant interviews, focus group administration, as well as a wide range of consulting services. More than 90% of our clients have worked with us more than once and more than half of our new clients come from customer referrals. CMOR’S MISSION CMOR asks the right questions, to the right people, the right way to identify needs, perceptions and opportunities, which, in turn, allows our clients to strengthen their position in the community by following smart, insightful recommendations that maximize their resources. CMOR’S VISION To serve our clients and the community - We make a difference in the community by working with organizations that make a difference. CMOR understands that a “one-size-fits-all” approach to research is typically not in our clients’ best interest and that each organization is unique and needs research customized to meet their objectives. We build authentic, long-term partnerships with clients based on quality and mutual values and goals, acting as an extension of our clients’ team to make the research process simple and seamless. CMOR specializes in providing research the following markets: 1. Colleges and Universities 2. Hospitals and Healthcare Organizations 3. Government and Non-Profit Agencies 4. Marketing, Advertising, and Communication Firms CMOR’s Research Capabilities • Telephone surveys • Focus Group Administration • Field/In-Person Surveys • Web Surveys • Consulting Services