BySide

BySide is the Lead Activation company. BySide enables businesses to efficiently increase sales, reduce costs and make their customers happy by driving more personalised and relevant engagement. BySide is a unique combination of a real-time Customer Data Management (CDM) and Lead Engagement Platform. It dynamically combines information on customer behaviour throughout online and offline channels and existing in-house customer data (aka CRM, Service platforms and billing systems),creating powerful profiles in real time. Our service includes business analytics, marketing automation, customer engagement and one-to-one personalization capabilities. We handle more than 800 000 million leads monthly for customers in 21 countries. In 2014 BySide was considered a “Cool Vendor” by Gartner.