Broadway Insights

Broadway Insights will introduce new sources of growth and revenue for the Broadway industry - empowering directors, producers, ticket sellers, theatre owners, agencies, and other industry stakeholders by connecting show content with audiences directly, resulting in increased ticket sales, and providing unique data insights that enable them to make intelligent production and profitability decisions, freeing them to focus on their creative skill to bring shows to the stage that attract large audiences.Broadway Insights levrages the computing power of PLATO, a cognitive, artificial intelligence neural network that has the capability to sift through volumes of data at scale, then enrich it to provide unique, cognitive insights that will unleash new levels of performance for all shows by helping to make more accurate production decisions, determine the proper advertising and marketing strategy, profile the audience demogrpahic, and identify potential ticket buyers allowing for extreme personalization for direct-to-audience marketing efforts - changing the nature of work for productions in all stages of development.