Brand Value

Brand Value is a digital marketing agency which belongs to the CCA International Group. Our company’s strength comes from the alliance of a partner specialised in traditional customer relations, and a digital agency advising our clients and offering them a strategic, creative and innovative expertise.Brand Value answers the needs of brands to adapt to consumers’ new expectations, thanks to the implementation of omni-channel strategies, without borders between physical and digital channels, and an ATAWAD shopping experience (« anytime, anywhere, anydevice »). THE EXPERTISE OF BRAND VALUESocial media– Audits – Training – Content marketing – Data AnalysisWe offer Social Media (community management, influence, e-reputation), content marketing always driven by data and consumer insights, audits (data analysis, digital innovation), professional training to assist our clients in their digital transformation, and their adaptation to new modes of consumption.TECHNOLOGY AT THE HEART OF OUR MARKETING AUTOMATION STRATEGIESWe take over our clients’ CRM, and implement them linked to social and digital management tools, in order to centralise a unique client identity, regardless of the communication channels used between the brand and its customers.Therefore, we can interpret data, score consumer profiles, and then implement long-term operations or tactics to meet individual expectations or to categorise consumers pragmatically.Located in 12 countries, our agency addresses your audiences in 27 languages. Our clients include : The Coca-Cola Company, Vauxhall, Arte, Yves Rocher, Dr Pierre Ricaud, Ouest France, TF1 Vidéo, Le Bon Coin, Pierre & Vacances, GO Sport,…#digitalmarketing #digitalcommunication #digital #socialmedia #innovation #webmarketing #ereputation #socialmedia #digitalstrategy #customerexperience