AXOLUTIA

Research, Marketing, Quality. Management research, CST, CEO,Tourist Consultanting, CUSTOMER-DRIVEN STRATEGY AND MARKETING MIX. Segmentation, Targeting, and Positioning: Building the Right Relationships with the Right Customers. Product, Services, and Branding Strategies. New-Product Development and Life-Cycle Strategies. Pricing Considerations and Approaches. Pricing Strategies. Distribution Channels and Logistics Management. Retailing and Wholesaling. Integrated Marketing Communication Strategy. Advertising, Sales Promotion, and Public Relations. Personal Selling and Direct Marketing.