About The Family Room
The Family Room is the market intelligence company that turns consumer emotion into concrete data. Grounded in the belief that consumers make decisions with their hearts and their heads, our global Passion Points construct delivers the world’s only consistent and reliable measures of the emotional priorities that drive consumer choice. Ten years of longitudinal tracking among four generational cohorts across three continents provide clarity on where consumers are headed as people, how their shifting human values are impacting their decisions at a category level, and how brands or media properties must pivot to stay relevant in a chaotic world. We are a privately held, high-growth data company whose subscribers include Nike, HBO Max, YouTube, McDonald’s, LEGO, and Disney, to name a few.
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11-50 employees
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Market Research
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41 N Main St, Norwalk, Connecticut 06854, US
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1997
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Custom Quantitative And Qualitative Research, Explore Emerging Trends And Truths About Families And How They Make Choices, Strategic Consulting And Innovation
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Frequently Asked Questions about The Family Room
Eliza Leighton is the CEO of The Family Room. To contact Eliza Leighton email at [email protected] or [email protected]. Or you may call +1.2403540765, 2027440539 or 5132310162
The decision makers in The Family Room are Eliza Leighton, George Carey, Jami Lawrimore, etc. Click to Find The Family Room decision makers emails.
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