The Boutique Lifestyle Leaders Association

The Boutique & Lifestyle Lodging Association is the first and only association dedicated to uniting the world's boutique and lifestyle properties. Created to be the unifying voice of this distinctive subset within the hospitality industry, its goal is to unite the world's collection of boutique & lifestyle properties and the suppliers that sustain them, offering them the opportunity to successfully compete on a level playing field with major hotel companies, as well as market themselves to meet the ever-increasing demand from discerning boutique-seeking clients. For more information, or to become a member, visit: www.blla.org. The Boutique & Lifestyle Lodging Association was created as a place to celebrate this thriving and exciting aspect of the hospitality industry. We are setting a standard industry-wide so that the consumer is better equipped with what to expect at a boutique and lifestyle property worldwide. This will prevent any confusion that they may have encountered in the past. Today’s savvy traveler will now know better when it comes to the experience, design and amenities at boutique and lifestyle properties. These properties possess a signature style and a one-of-a-kind experience. BLLA is the MECCA -- the one place to find concise access to qualified experts, vendors, and information specific to the lifestyle/boutique segment within the hospitality industry! JOIN US -- blla.org