Rumble

Rumble.com is an open video platform that sits on a rights management technology. This rights management technology is a machine learning DRM algorithm called Rumble Rank, which automatically scales verification, clearance, discovery and licensing for social (UGC) video. In less than 3 years, the company is now a top 50 video destination according to ComScore. WHY ARE WE DOING THIS? Due to legal concerns (the Viacom lawsuit), YouTube paved way for rights management companies to manage videos on their platform; known as Multi Channel Networks (MCN's). By giving up rights management, YouTube is unable to algorithmically scale rights management, they can't provide agnostic distribution, and they can't allow publishers to take part in video embed revenue. ITunes, Netflix, and Amazon all have basic DRM's (Digital Rights Management) for long form content owned by a few studios, but no one has solved DRM for billions of videos now being produced by the masses. Rumble began because we wanted to solve DRM for ALL social (UGC) video.