Ruby Labs

RL started in 2018 in London, UK, as a collaboration between two friends with extensive expertise in business, technology and marketing. Our common vision is to create a tech company that builds a world-class self-help and wellness platform, to empower people to make self-care a way of life. A platform that is easily accessible for everyone and enjoyed for years. Since our launch, we've brought two successful products to the global market: Able and Hint, and are on track to launch a third in 2022. We loved the opportunity we saw in the self-help and wellness market: the pace of growth, the difficult business and technology problems that favor the few who are smart enough to solve them, the infinite variety of use cases, and the lack of multi-product companies in the field, as self-help does not stop with one vertical.