Message Lab is an agency working at the intersection of marketing and communications. We use journalism to help brand’s solve complex problems. We work with CMOs, heads of comms and corporate editors-in-chief to craft content and create experiences that get real results.
Our editorial team comes from The Wall Street Journal, New York Times, Bloomberg, Business 2.0 and other top publications. We pair them with designers and creatives who bring stories to life, and strategists and analysts who make sure we reach the right people and provide real value.
Most of the time, people just want to engage with things they care about. And yet most organizations constantly try to sell. We believe that by focusing more on meaningful interactions, and less on transactions, you can achieve better results in the long run. So we built an agency to that.
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11-50 employees
View all Message Lab employees
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Internet
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2744 E 11th St, Oakland, CA 94601, US
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2017
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Content Marketing, Design, Content, Journalism For Brands
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Ben Worthen is the CEO of Message Lab. To contact Ben Worthen email at [email protected] or [email protected]. Or you may call 415-624-6331 or +1.617-718-1645
The decision makers in Message Lab are Allegra Poggio Rector, Ben Worthen, Danie D Taylor, etc. Click to Find Message Lab decision makers emails.
Message Lab specializes in content marketing, design, and journalism for brands. We provide a range of services including strategic content creation, brand storytelling, visual design, and communication strategies tailored to meet the unique needs of each client. Our goal is to help brands effectively communicate their messages and engage their audiences through compelling narratives.
At Message Lab, we leverage journalistic principles to craft authentic and engaging content that resonates with target audiences. By employing research-driven storytelling and fact-based reporting, we help brands articulate their values, address complex issues, and build trust with their customers. This approach not only enhances brand credibility but also fosters deeper connections with audiences.
Message Lab works with a diverse range of industries, including technology, healthcare, finance, consumer goods, and more. Our expertise in understanding the unique challenges and opportunities within each sector allows us to create tailored solutions that drive results. Whether it's a B2B or B2C environment, we adapt our strategies to align with industry-specific needs.
Our typical clients include Chief Marketing Officers (CMOs), heads of communications, and brand managers looking to enhance their marketing strategies and communication efforts. We collaborate with organizations of all sizes, from startups to established enterprises, helping them navigate complex challenges and achieve their business objectives through effective storytelling and content strategies.
Yes, Message Lab can assist with digital marketing strategies by creating engaging content that drives online engagement and conversions. Our team develops comprehensive digital marketing plans that include content marketing, social media strategies, SEO optimization, and more. We focus on creating a cohesive online presence that amplifies brand messages and connects with audiences across various digital platforms.
Message Lab employs a variety of metrics and analytics tools to measure the success of our campaigns. We track key performance indicators (KPIs) such as engagement rates, website traffic, conversion rates, and audience reach to assess the effectiveness of our strategies. Additionally, we conduct regular reviews and adjustments based on data insights to ensure continuous improvement and alignment with client goals.
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