About MICHI
MICHI believes in Fueling Female Confidence and is a pioneer of change in women’s sportswear by offering high performance and luxurious high-end fashion sportswear apparel. As the original innovator of edgy mesh insert and multi-strap sports bras, micromesh paneled performance leggings, and activewear cut-outs, MICHI’s classy fashion forward pieces are an ode to superheroines. The collections are designed to empower women to perform to their highest athletic ability.
The utilitarian active lifestyle brand was created in New York in 2010 by founder and creative director, Michelle Watson and is now based in Toronto, with all manufacturing in Canada. Garments are constructed from silky soft, breathable, moisture wicking and durable top performance fabrics yielding from both Italy and Switzerland. Each style line, cut-out and mesh insert flatters and fits the body to be supportive yet comfortable with a natural feel.
We dress the woman who wants to be different and stand out from the crowd. MICHI is designed for the woman who doesn't want to look like everyone else during her workout, but requires high performance clothing so she can perform to the best of her ability. She wants to feel confident and empowered during her workout. Whether she is getting into character for a dance class, harnessing her inner warrior to feel powerful for boxing, intending to feel unconstrained yet secure for yoga, or aspiring to embody an Olympian during a run or spin class, MICHI is the brand she turns to. Outside the gym, the MICHI woman doesn't want to look like she’s wearing traditional gymwear but instead wants to look chic and pulled together in order to feel comfortable yet confident during her everyday activities.
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11-50 employees
View all MICHI employees
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Design
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Toronto, ON M6K3E3, CA
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2010
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Sportswear, Loungewear, Sports Bras, Athleisure, Performance Leggings, Statement Bras, Technical Activewear, High Waist Leggings, Mesh Leggings, Technical Jackets
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Frequently Asked Questions about MICHI
The decision makers in MICHI are Akash Giri, Giuseppe Di Renzo, Harmony Tedde, etc. Click to Find MICHI decision makers emails.
MICHI specializes in a wide range of women's sportswear, including high-performance athletic apparel, luxurious loungewear, and stylish athleisure options. Their product line features items such as performance leggings, sports bras, statement bras, technical activewear, and technical jackets, all designed to provide both functionality and fashion.
MICHI is committed to delivering high-quality sportswear by using premium materials and innovative designs. Each piece is crafted with attention to detail, ensuring durability, comfort, and performance. The brand also incorporates technical features such as moisture-wicking fabrics, four-way stretch, and breathable mesh to enhance the wearer's experience during workouts and daily activities.
Yes, MICHI's apparel is designed to cater to a variety of workouts, from high-intensity training to yoga and casual loungewear. The versatility of their products allows women to transition seamlessly from the gym to everyday life, making them ideal for any fitness routine or leisure activity.
MICHI offers a diverse sizing range to accommodate different body types. Their sizing typically ranges from XS to XL, with some styles available in extended sizes. To ensure the best fit, customers are encouraged to refer to the sizing chart provided on the MICHI website before making a purchase.
Yes, MICHI has a customer-friendly return policy. If you are not completely satisfied with your purchase, you can return unworn and unwashed items within a specified period for a full refund or exchange. It's recommended to check the specific return guidelines on their website for detailed instructions and eligibility.
To stay informed about the latest collections, promotions, and exclusive offers from MICHI, you can subscribe to their newsletter on their website. Additionally, following MICHI on social media platforms such as Instagram and Facebook will provide you with real-time updates and insights into new arrivals and brand initiatives.
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